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Yokit instant yogurt: just add water

I recently saw an article on the Drinks Business Review that mentioned the release of an instant yogurt smoothie from a company called Yokit. Up until now, I wasn't familiar with the original Yokit, which sounds kind of bizarre to me. Basically, it's a powdered yogurt to which you add water. Maybe it's this step in the directions that weirds me out: "shake vigorously for about 20 sec or until the content feels heavy." Supposedly it still has the beneficial bacteria that yogurt products are prized for. It also has sugar and some artificial dyes though. Anyone tried it?

Filed under: Magazines, Trends, Ingredients, New Products

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