On April 2, 2009, Widmer Brothers Brewing celebrates its 25th Anniversary.
Started by two bothers, Kurt and Rob, back in 1984 with money scraped together from friends and relatives, Widmer is now the 11th largest brewery in America. The brand is best known for their flagship Widmer Hefeweizen, considered the first American-style Hefeweizen, and still a refreshing and drinkable stand-out, especially in the summer months.
In honor of the event, Widmer Brothers is releasing a limited-edition 25th Anniversary brew, a double alt beer dubbed "84/09," brewed with a reflective eye towards the brothers' very first offering back in 1984, Widmer Alt. And what would an anniversary be without a little reflection? Kurt Widmer (shown in a then and now picture above) was gracious enough to answer some questions about the big event. ...
Mike Pomranz: It's the big 25 year anniversary! Congratulations! Did you ever think you'd be where you are today when you launched Widmer Brothers back in 1984?
Kurt Widmer: Thank you! No, we are continually surprised at how large and quickly we have been able to grow as a company. It's much more than we ever anticipated.
MP: What were your goals for the brewery back in 1984 compared to your goals today?