"wholefoods" news and stories

We've heard a lot about reusable grocery bags this year. Not only did Whole Foods stop supplying plastic grocery bags on Earth Day this year, but the city of San Francisco banned them as well.

There is certainly no shortage of reusable shopping bags out there, but Whole Foods is rolling out one with some celebrity power behind it. The organic grocery store chain has teamed up with Sheryl Crow, who designed the new bag. The bag features the design of a tree with some of Sheryl's words on it and is made from 80% post consumer product.

I think I'll check it out next time I'm in Whole Foods. What do you think?

[via Just Food]

As of now, it's Pomegranate located in the Midwood neighborhood of Brooklyn, NY. The 20,000 square feet of shopping space includes aisles full kosher gourmet foods. An article from New York magazine calls Pomegranate a "kosher gourmet megastore." The supermarket seems to be a cross between Whole Foods and Trader Joe's.

Unlike other specialty markets, Pomegranate caters to the thousands of Orthodox Jewish families living in New York City. The store has three kitchens: dairy, meat, and parve (fish, vegetables, fruit and grains). Each has its own on-duty full-time rabbi. Customers can choose from a rich selection of freshly baked challah and homemade cheeses to aged prime beef-rib steaks to an olive bar and sushi bar. The gourmet food market is an obvious business trend. Is the kosher version of Whole Foods the new trend?

I live in Brooklyn, not far from Pomegranate, and I see several smaller gourmet kosher markets on Kings Highway. The prices are not cheap. So, I do not think that Pomegranate will have a hard time competing with existing stores. You can now visit the supermarket that's located on Coney Island Avenue at the corner of Avenue L.

This past Saturday's New York Times had an intriguing article on how Whole Foods is trying to overcome its nickname, Whole Paycheck. Considering the high food prices sweeping the entire nation, this attempt is crucial for the company's survival. Since its financial peak in 2006, Whole Foods' stock has dropped more than 70 percent. The market for organic foods and specialty foods is in trouble.

A report from TNS Retail Forward produced a survey last month that shows that 20 percent of shoppers have altered where they purchase groceries because of the economy. To make matters worse for Whole Foods, market researching firms, like the Hartman Group, say that consumers are less interested in organic foods.

In this current economic environment, what is Whole Foods doing to change its image as an overpriced grocery store?

1. Offering more discounts
2. Increasing lower-priced store brands
3. Advertising products they sell at a good value
4. Organizing budget-focused store tours
   

Do you think Whole Foods will be able to suppress its nickname Whole Paycheck?

As it with most of my favorite cookbooks, I picked up my copy of The New Laurel's Kitchen at a thrift store about four years ago. I vividly remember buying it for a buck, because on that same trip I bought a 4 quart slow cooker that was priced at $3.99. I got something of a thrill that I didn't spend more than $5 that day.

Originally self-published in 1976, the revised edition was brought out ten years later by the Running Press. As cookbooks go, this one is an amazing resource. For those of us who are trying to get back to ways of cooking that include making our own yogurt, baking healthy loaves of bread that don't contain high fructose corn syrup and using lots of dried beans and legumes, this is a necessary book to have in your collection. I often turn to my copy when I need reminding as to the best way to cook barley or how to grow sprouts on my dining room window sill.

This book is far more than just a simple cookbook. It also contains sections about how to cook whole foods for children, the elderly, pregnant woman and people who are extremely active as well as offering advice on how to eat healthfully on a budget. It's not glossy, the only illustrations are two-color line drawings, but they are appealing in their simplicity. This is really a good book for those people out there who want to have more control over the foods that they and their families eat and lessen their dependence on pre-processed packaged foods.

Source

Awesome: the idea behind bulk food. Cheaper, more control over the quantity, easy.

Not-so-awesome: the collection and storing of bulk food. Most supermarkets provide plastic bags, which are not only bad for the environment, but are messy to store, can break or leak easily, and typically result in a pile of unusable crumbs.

But a friend of mine has come up with an easy solution that I'm jealous I didn't think of first: she bought a few of these Droppar storage jars (at left) from IKEA (although any small metal or glass jar with a lid would do), and brought them to her local Whole Foods store. The cashier first weighed the jar itself, which she wrote on a piece of tape and placed on the jar lid.

Each time my friend buys in bulk, she simply brings her jar with her, writes the checkout code on a sticker which she keeps on the jar, and brings it to the cashier, who subtracts the weight of the jar and charges her for just the food. Easy, environmentally-friendly, and easy to store when she gets home. (Another idea? Just wash out peanut butter or pasta sauce jars, place stickers on the sides, and reuse those).

Warning: this should work at Whole Foods and Wild Oats, or other similarly-minded food stores, but I don't know if other stores would agree - you'd have to call your local supermarket out find out.