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Posts with tag tv commercials

Fuggedaboudit: Carl's Jr. Stops Mob Ad Campaign



Fast-food chain Carl's Jr. has stopped the ad campaign for its Chicken Parmesan Sandwich after Italian-American groups complained about the mafia-themed commercials.

The California Italian-American Task Force and the National Italian-American Federation praised Carl's Jr.'s parent company CKE for its decision not to buy more TV slots for the ads, which feature mobster and garbage man characters that critics said showed negative Italian-American stereotypes, Nation's Restaurant News reports.

In the ad, a man sits in his car eating the Carl's Jr. Chicken Parmesan Sandwich as marinara sauce drips out of his mouth and down his shirt. When two mafia goons approach the car, the man plays dead. Fooled by the sauce dotting his shirt like blood, they leave him alive assuming someone else killed him before they arrived.

"NIAF was pleased to see the positive steps taken by Carl's Jr. Restaurant to remove negative, inaccurate and unfair characterizations in their recent commercial advertisements," Jeff Capaccio, the group's regional vice president for the Far West, told the paper. "These advertisements only fuel further incorrect assumptions about an entire ethnic group."

Continue reading Fuggedaboudit: Carl's Jr. Stops Mob Ad Campaign

10 Catchiest Food Jingles We Love to Hate

chicken tonight dance

He feels like chicken tonight. Photo: YouTube.


Jingles are jaunty little hymns to hum while strolling down the aisles of the local temple of frozen pizzas, jarred cheeses, and fresh produce. These clarion calls of consumerism are designed to be simple, snappy, and infectious like swine flu. Beamed directly from the television to the frontal lobe, they are often more memorable than the products about which they're composed.

And that's what makes them so effective; you might not want that box of salty, over-priced flavored rice, but it's been scanned and bagged already. Why? Because you didn't even realize that your eyes had rolled into the back of your skull while you were whistling that product's happy little mind-controlling melody.

So we're celebrating some of the most important music our culture has ever produced -- tunes engineered to tickle the intersection of neural ganglia where pleasure and credit card impulses meet. We dare you to listen, remember and totally not catch yourself blurting them out later today, probably at an inappropriate time. Each of these jingles is cheesy, manipulative and one of them will probably be our dying words.

"Is there anything you'd like to say with your last breath?"

"I... I....I feel...like chicken tonight...like chicken... tonight."

10. Chili's



Chorus:
"I want my baby back, baby back, baby back ribs."
Why it's so catchy: It might just be the greatest tune that well-coiffed troupe of teen troubadours from yesteryear, 'N Sync, ever sang. This finger-snapping jingle stirs up excitement for what's essentially a plate of mealy pork bones slathered in sweet ketchup. It's funky, soulful and has the most addicting bass line in all of audio advertising. Imagine it being sung by a cross between Gregorian monks and a gospel choir.

Do you feel like chicken tonight? Betcha will, after the jump.

Continue reading 10 Catchiest Food Jingles We Love to Hate

Slashfood Ate (8): Great classic food commercials

Life cerealI'm a sucker for TV commercials. I even think they should be put on TV DVDs, though I bet some people would hate that idea.

But it got me thinking about all of the great TV commercials we've had for food over the years. After the jump, eight classics. I'm not saying that these eight are the "best" (though some could be), but they're eight that I really enjoy.

Continue reading Slashfood Ate (8): Great classic food commercials

Godzilla attacks Subway!

Godzilla attacks SubwayNotice the capital "S" on Subway. Godzilla is going up against the sandwich chain, not a series of underground cars.

Toho, the company that owns the rights to Godzilla and the Godzilla movies, is suing Subway for using the monster in its ads. Now, the ads never state that the monster is Godzilla, but he looks a lot like the famous monster and he does invade Japan in the spots. Subway never got Toho's permission, and aired the spots during American Idol and other TV shows, pushing their "Five Dollar Foot Long" campaign.

Video of one of the ads after the jump.

Continue reading Godzilla attacks Subway!

TV commercials make kids fat

Overweight kidAfter a study, British researchers have concluded that food-related TV commercials make kids fat.

60 kids, aged 9 to 11, were studied, and researchers discovered several things. A child's weight influenced what they ate (wow, really?), obese kids consistently chose chocolate over healthier foods when given the choice (you don't say!), and all kids wanted to eat more after they saw TV commercials featuring sweets and other food.

Whenever I see a commercial for Viagra, I want to have sex.

On a related note, it's TV Turnoff Week!

LA really needs a county fair



Apparently as one of the country's largest County Fairs, the Los Angeles County Fair has enough budget to advertise on television. I've seen a few of the commercials that make fun of LA's reputation, e.g. a mother and daughter shopping and asking whether cashmere comes from a boy cow or a girl cow, and one where several girls ask about cotton candy and Atkins. However, it wasn't until today that I saw this commercial that takes the cake.

The teacher asks, "Can anybody tell me what comes from a cow?"

The kids raise their hands and answer one by one: "Lattes?" "Nu-unh. My mom says non-fat half caff cappuccinos." "Iced Caramel Macchiatos?"

Oh, I fear for the future of our country.

Flashback to a few odd condiment commercials

Even though we already looked at some great commercials made in the 1980s, a post on TV Squad about a ketchup commercial starring a young, hip, ketchup-loving Matt LeBlanc is a good reminder that there were a fair number of entertaining commercials made then. Many were from Heinz, which ran a number of commercials touting how thick and rich its ketchup was - before people started to complain that it was so thick that they couldn't actually get it out of the bottle.

Continue reading Flashback to a few odd condiment commercials

It will never again be 'time to make the doughnuts'

michael vale to make no more doughnutsWhen the Dunkin' Donuts on my corner closed, I mourned for months. Now, Michael Vale, the actor who played the sleepy doughnut baker in so many commercials, has died. Dunkin' Donuts will forever be tinged with a sense of deep loss for me. Chocolate creme-filled doughnut, I hardly knew ye!

Michael Vale was 83 and was born in Brooklyn. Dunkin' Donuts campaign that featured him ran for 15 years, until its end in 1997. And in my opinion, nothing they've done since is half so compelling. It's a sad day for doughnut lovers everywhere.

Tip of the Day

While rice is an easy-to-prepare grain, removing its residue from pots and pans is no small feat. With these tips, it's a breeze.

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