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Posts with tag superfruits

"Exotic" is the key ingredient in upcoming flavor trends

MangosThat's right, ladies and gentlemen. Exotic is the word of the day, or year I guess, when it comes to flavor trends. That's according to Bell Flavors and Fragrances. People in the flavor industry will be choosing to go with the exotic and the unusual.

Bell compiled a list of the top ten sweet and savory flavors of the upcoming year. For sweet flavors, mango was at the top, along with acai, lychee, pomegranate, mint, blueberry, verbena, goji, noni and guarana. For the savory category, we can look forward to these flavors being dominant: achiote, sofrito, ras-al-hanout, tandoori, tea smoked, chermoula, cumac, kaffir lime, pandan and tamarind.

Flavor creators are going for exotic and unusual flavors both to capitalize on the health aspect and to recapture consumer interest. Apparently, consumers get bored easily, or something. I just can't imagine that, growing up in the MTV generation, and all. So, to get our attention back on their products, flavor industry persons are going to throw us a bunch of super fruits which will be the answer to all our health problems. I say, every little bit helps, so bring it on.

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