Some of you may recall the posts that Nicole and I did about a recently released study
comparing the restorative effects of chocolate milk, Gatorade and another sports drink. Interpretations of the Indiana
University study have since been challenged by Gatorade and embraced by The Milk Processors Education Program (MilkPep) a dairy industry information group. According to DairyReporter.com, Gatorade has
released a statement attempting to clarify the results of the study. Gatorade claims that many media outlets have
misconstrued the study's results and insists that their product fared just as well as chocolate milk in physical
endurance trials. The sports drink maker claims that many quotes from the study have been taken out of context.
According to the articles that I've read concerning the study, Gatorade and chocolate milk just about broke even.
"sports drinks" news and stories
Gatorade responds to chocolate milk study
COMMENTS 3
Some of you may recall the posts that Nicole and I did about a recently released study
comparing the restorative effects of chocolate milk, Gatorade and another sports drink. Interpretations of the Indiana
University study have since been challenged by Gatorade and embraced by The Milk Processors Education Program (MilkPep) a dairy industry information group. According to DairyReporter.com, Gatorade has
released a statement attempting to clarify the results of the study. Gatorade claims that many media outlets have
misconstrued the study's results and insists that their product fared just as well as chocolate milk in physical
endurance trials. The sports drink maker claims that many quotes from the study have been taken out of context.
According to the articles that I've read concerning the study, Gatorade and chocolate milk just about broke even.
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