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Do you depend on Starbucks for survival? Do you need an afternoon pick me up to make it through the rest of the day? Well, on February 26th you'll need to time your visit a little more carefully than normal. On the 26th, the coffee giant will close all North American stores for three hours, from 5:30 to 8:30 p.m. The purpose of the closing is for the retraining of the barristas. The company is implementing new standards, which they hope will provide a better experience for customers. The retraining is part of the corporations plan to stimulate growth and its brand. Sales have been lagging, and they need to turn things around.
The retraining effort goes along with other measures to get the company back on track. Starbucks plans on slowing US expansion, increasing overseas expansion, and offering some free wifi. Hopefully the shut down won't disrupt your routine too much and your experience should be much better the next time you stop into your local Starbucks.
