Photo: wickenden, Flickr
"That would've broken our hearts," says Rogue president Brett Joyce. To help alleviate shortfalls, the brewery partnered with farmers to plant fields of hops. The program was so successful, Rogue decided to get into growing barley, too. The yields were bountiful, allowing Rogue to create the fruits of its labor: Chatoe Rogue, a brand built on the concept of GYO -- grow your own.
The first release of Chatoe (an intentional misspelling of wine term chateau) was the fresh and pungent Wet Hop Ale, which highlighted Rogue's proprietary blend of hops. It was a tasty treat, and release No. 2 -- the Dirtoir Black Lager -- really rocked my pint glass.




