The HJ Heinz Company has had the highest consumer satisfaction rating in the country for the past six years, and it's no wonder because, although they make many different products, they make one of the most popular and best loved condiments you can name: Heinz ketchup. Everyone likes Heinz, or at least, they think they do. Endless taste tests rank it sometimes higher and sometimes lower than other brands, and the brand still averages a high score. One recent test, however, may actually forecast a change in the way Heinz makes their ketchup. In it, Organic Heinz came out above regular Heinz.
For years, organic goods such as sauces and, of course, ketchup, had a hard time catching on with consumers since their flavors and consistency were too unfamiliar. Perhaps tastes have grown up a bit, or the technology is simply better, but if the organic version is now scoring higher with tasters, we could see a resulting increase in the availability of organic ketchup, possibly in place of the traditional stuff.
Where would you rank Organic Heinz? Is it as french-fry worthy as the classic?
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