I don't know where I've been. It appears that Tropicana has gotten a makeover, and it's one that was revealed a few months ago, but is finally hitting shelves this year, according to Serious Eats. (I haven't spotted them yet.)

How bland and terrible! As Brand New said, "This new packaging feels, at best, like a discount store brand with what looks like, again, at best, rights-managed stock photography if not outright royalty free." I understand that things get modernized. But really -- I don't think Tropicana's old logo was particularly old. But even if it was, they're about the only widespread brand where you have the chance of sometimes getting orange juice that almost tastes as it it was made that day. (It's rare, but when it happens, it's divine!) That should count for something.

Now ... It just looks terrible. It's hard to visually differentiate, but more importantly: It looks CHEAP! If I hadn't drank Tropicana most of my life, I'd never, ever pick that up over other brands with that packaging. Yet another reason why Pepsi is evil, although their re-do (also in the SE link above) looks a heck of a lot better than my beloved Tropicana.

What do you think?

A good friend of mine once spilled a gallon of milk in his car. If that ever happens to you, head directly to the car wash. Do not stop on the way. Once that milk smell sets in, it never goes away and it is not pleasant. According to the New York Times, milk spilling has become a big problem due to a change in the classic milk carton.

Wal-Mart and Costco are rolling out new milk jugs. The difference is that the new jugs are square and made of recyclable plastics. This makes them stack-able and compact in trucks and on shelves. These jugs are less expensive because of easier shipping and the elimination of milk crates.

The downside of the new jugs is that it is taking consumers some time to get used to them. People are having difficulty not spilling milk during the pour since there is no spout. Sam's Club has even been offering in-store classes on how to pour from the new jugs. I suppose you could always transfer your milk to a glass container with a spout if it were that much of a problem.

Have you tried the square milk jugs yet?

I was just reading about a survey done by a U.K. group called the Food Commission. The group looked at several products that were fruit flavored (they actually concentrated on strawberry flavored foods) to see what the actual fruit content was. Well, it wasn't so great. Only about 40% of the products had any fruit in them at all, and those that did only had minimal amounts.

The Food Commission is upset. They say that the products which have no fruit but are flavored and have that fruit pictured all over the packaging are misleading consumers, at the very least. But in this day and age, with all the studies that have been done and all the information available, can anyone really claim to not know what they're eating? Maybe companies can be misleading on packaging, but they can't outright lie on the label information (though they do find tricky ways around some information).

I just assume that big corporations are lying to me. I assume that anything in a box or other packaging has very little nutrition, especially real fruit. If a food says it's fruit flavored and has that picture on the front, you still need to read the ingredient label to know what you're really eating. I feel like people should take charge of their own consumption. Read the label. Then if you still eat it, at least you know what you're getting.

If you order a dozen or so holiday cookies from a bakery, you don't expect them to be piled up on a plate and covered in saran wrap, although this seems to be a perfectly acceptable presentation for gifts of homemade cookies. It's true that it is the thought that counts and that good cookies will over come any packaging, but it doesn't take that much more effort to take that packaging to a new level, which will keep the cookies fresher and make a homemade gift a showstopper.

This week, along with their collection of eight great holiday cookie recipes that are all going to be a bit more impressive than your average batch of chocolate chips, including Coconut Orange Macaroons, Scottish Shortbread, Ginger Drops and Candy Cane Cookies, the Denver Post has some great tips for packaging. For kids, try packing up "blank" gingerbread cookies in a small toolbox with frosting, sprinkles and other things they can use to customize the cookies. For cookies that will long outlast the holiday season, giving an unbaked roll of cookie dough (choose an attractive one, like the Chocolate-Coconut Pinwheels the article includes) and baking instructions wrapped up in an elegant tube that will put any store-bought dough to shame. And for the baker, consider wrapping the treats up in or on a pan, so they'll have something to use when they want to bake a batch themselves.

A lot of supermarkets make pretty good roasted chickens in their deli sections. They are inexpensive and usually fresh, so they make a convenient dinner after a long day of work. While some supermarkets package theirs in grease-proof bags, it seems like the majority use large plastic boxes that are way too much packaging for the product they contain. This is just one example, of course, but there are many others that illustrate the ways in which supermarket packaging, like that of so many other industries, is wasteful.

Now, some supermarkets are being asked to do something about it - in the UK, at least. The Department for Environment, Food and Rural Affairs has called for 13 of Britain's biggest retailers, including all their major supermarkets, to cut back. Statistics show that one sixth of household waste "comes directly from supermarket packaging." Fortunately, the markets have already taken some steps to help, investing in recycling centers and reducing the thickness of bags and other packaging materials.

If only the same could be said for those chicken containers at markets in the US...

In the EU, meat cannot be treated with carbon monoxide to preserve a look of freshness, so food scientists have had to look for other methods of keeping packaged meat looking pink and appealing to consumers. Spanish researchers recently hit upon a possible solution: rosemary. Their studies show that a rosemary extract added to the packaging will have the same effect as carbon monoxide treatment. This so-called "active packaging" could be the wave of the future as far as meat products are concerned, since beef steaks packed in the "rosemary-enhanced plastic film" remained fresh-looking for 14 days under supermarket conditions - an increase of two days over chemical preservation.

The downside might be for consumers, who could have difficulty discerning the difference between a 2-day-old steak and a 2-week old one, although the idea of getting chemically-treated meat off the shelves sounds like one that most meat-eaters could get behind anyway.

Plastic bags are not going to be the most exciting part of your child's school lunch, no matter how you look at it. The bags from Mobi are a little more interesting, however. They all feature fun designs, from cupcakes to stars, that will brighten up a bag lunch and probably make whatever food is packed inside seem more fun. After all, who could resist a bag with a cupcake on it, even if it is filled with baby carrots instead of actual cupcakes? Sandwich and gallon-sized bags are available, all with a traditional zip top to keep the food secure.

Of course, if you want to get these are use them for your own lunch, we fully support that decision - just don't let your coworkers see them, or they may get jealous. They're available at Mobi and at Target.

No additives, no hormones. no chemicals... do these phrases mean what you think they mean? The Diet Detective has a little guide to help you figure out what these designations mean, and it isn't always what you think.

• No antibiotics - Some antibiotics are given to treat sick animals, and given to the whole herd when one animal is ill. The "subtheraputic" use of drugs to boost animal growth is the main concern here, and labeling usually differentiates between the two. Organic farmers cannot use any animal for organic products that has been treated with antibiotics, so they are simple separated from the herd if they must be treated.
• No chemicals - This label means nothing (or anything at all), since there is no USDA or FDA definition of the term.
• No additives - There are 2,800 potential additives for meat in the US and the labeling applies to what was added to the meat, such as colorings and flavorings - not what was fed to the animal in the first place.
• No hormones - Hormones are not allowed in the production of pork and poultry. Period. Cows can be given hormones to speed their growth, though, so if the label specifies that "No hormones [were] administered," the cow probably lived a healthy and natural life.

The Detective notes that because the regulations are in place, doesn't mean that they are always followed. In many cases, there is little in the way of follow-up to prove that all producers are living up to their labels. Many suppliers, however, do live up to the standards set by law, if not to a higher standard of their own. Labeling may not be fail-safe, but it's still more reliable than the alternatives of no labels or completely unsanctioned ones.

We know that the big trends are the ones that really shape the food industry and impact us over the long term, but the littler trends that make up those overarching categories are interesting to watch, too. And at the moment, consumers are watching two words: "fresh" and "global".

Research into all areas of food consumption, including stores, restaurants and homes, showed that customers valued freshness over convenience and predictability/reliability. This does not mean that consumers are turning away from packaged goods, just that they are being more discerning and looking for products that can assure them of their freshness, through innovative packaging or marketing.

The "global" aspect comes into play when you look at range of foods available to consumers. Plain potato chips are not the only option. Going out for sushi, or some carnitas, is about as normal as going out for a burger and fries. This is not to mention the fact that those same burger-and-fry places have expanded their offerings with Asian and Mexican inspired dishes, helping to bring previously unfamiliar flavors into the mainstream.

Kellogg's is planning to raise prices and decrease package sizes for its ready-to-eat boxed cereals this fall. The cereal giant is expected to increase its marketing budget, or at least maintain it, to make sure that customers keep buying their products in spite of pricing changes. After all, they have to convince the consumer that it is worth paying more money for less cereal for their profits to remain the same.

But is it worth it? The two main reasons that people eat cold cereal are convenience and price. A bowl of cereal takes seconds to prepare and you can get several meals out of one box. But, if given all the time and luxury of a relaxing Sunday, cereal might not be the first thing that breakfasters would reach for. A small price hike, about 2%, might not make a big difference in buying habits, but it will certainly set the stage for other cereal companies to follow in the footsteps of the largest cereal company and could even lead to further changes in pricing. When consumers realize that they are getting less than what they think they're paying for, some might stop buying cereal on a regular basis and the companies could be hurt more in the long run.

100 calorie packs are one of the hottest, fastest-growing market segments today, yet I was a bit surprised to see them at Trader Joe's this weekend. Although TJs is usually up to the minute with their foods and flavors, I haven't seen them give in to packaging trends as they have done here. It does fit in with their desire to make good foods - especially ones that are nearly ready-to-eat, like frozen and refrigerated meals - easily available to their consumers, though.

The only flavor I saw on the shelves was Oatmeal Chocolate Chip, which are an ever so slightly smaller version of their crunchy, mini cookies that are traditionally sold in tubs at the stores. The regular cookies are fantastic and these tasted just like them. In my opinion, they are definitely a cut above a lot of the other 100 calorie pack "cookies" I've tried. I'll still get the tub cookies for munching at home, but I wouldn't think twice about these as a lunch or road-trip option.

Cook's Country had an interesting taste test in this month's issue. They pitted canned tunas against the newer pouch-packaged tunas. The pouch tunas claim to be fresher and less processed, though in all likelihood, the amount of processing that goes into each product is probably similar. Pouches may take up less room in the lunch bag, but cans also have the advantage of being recyclable. With plusses and minuses on both sides, Cook's Country looked for the brand that tasted the best.

Eight brands of solid white albacore packed in water, the most popular tuna variety, were sampled and canned tuna took four of the five top spots. The primary reason was that canned tuna offered bigger and meatier chunks of fish, while the smaller and less-supportive pouches offered a mushier, less appealing, texture. In general, tasters preferred tuna with a mild flavor, too, and their preference reflects in the rankings:

Top Picks

• Chicken of the Sea, canned
• Starkist, canned

Runners-Up

• Starkist, pouch
• Geisha, canned
• Diamonds, canned
• Chicken of the Sea, pouch

Don't Bother

• Bumble Bee, canned
• Bumble Bee, pouch

The European Union has taken another step towards an internationally standardized system of food labeling, prompted by concern over obesity. The guidelines are voluntary right now, and companies including Coca-Cola and Nestle, as well as 86 other groups and companies, have agreed to comply with the regulations. New packaging will have "calorie information clearly on the front of packaging, with a more detailed list of nutrients, including energy, protein, carbohydrate, fat and salt, on the back. "

The companies that have chosen not to comply are likely those who do not wish to incur the expense of new packaging or are worried about a loss of sales. Even though, in one instance, sales shifted during a labeling change, consumers generally are unaffected by the nutritional information when they want to purchase a product.

Have you ever looked at a product and thought I could come up with that! or this would be so much better if they had just added (blank)? Now is your chance to have your idea made into a blockbuster. Kraft announced in last week's Wall Street Journal that they are accepting ideas from real people about what products they want to see on the shelves. Generally, product ideas come via market researchers or trend-watching firms, then are made into reality by food scientists (link to bread article) before being taste tested by groups of consumers. In this new campaign, the product starts and ends with consumers.

In all honesty, it sounds like they must be having some creative problems with their product development team, especially because they are particularly interested in ideas that haven been patented and "can be brought to market quickly." Nevertheless, this sounds like a great opportunity for anyone with an innovative idea to get their product across to one of the largest food companies in the world - without the usual hassle and red tape that go along with regular submissions.

There is a set of rules to help protect the company and the rights of the person submitting the idea for new products, packaging, or business processes/systems (all of which are being accepted), so be sure to check them out first.