"munchkins" news and stories

Or as some people spell them, donuts.

Today is National Doughnut Day, so head on over to Dunkin' Donuts for your morning coffee and pastry item (it is Monday morning after all, so you need the caffeine and sugar rush). Or perhaps Krispy Kreme (*cough* overrated *cough*).

Then again you could try one of the many, many recipes for doughnuts over at CD Kitchen, including Applesauce Drop Doughnuts, Coconut Cake Doughnuts, and Glazed Chocolate.

(Note: I've found several sources that say National Doughnut Day is in June, but I've found just as many that say it's today, so maybe we'll luck out and have two doughnut days a year.)

Interesting map over at Bostonist. It shows the number of Dunkin' Donuts locations within a 5 mile radius of the downtown area. Seems that there are 50 of them! Of course, that was when this map was posted on April 26. I'm sure another dozen or so have opened up since then. It sort of gives you a comforting feeling, if you live in Boston. Not sure how many Starbucks locations there are.

Speaking of Dunkin Donuts, have you seen the new ad with Rachael Ray. Ugh. Are they trying to drive customers away? I don't need her to come up to the counter and order a bagel and coffee and give an insincere "delish" to get me to come in. I already like the place.

So I was drinking a nice hot cup of Dunkin' Donuts hot chocolate the other day (probably one of the last of the season as the damn temps keep going up and up), and I noticed their newish logo (on the right). It needs work.

I mean, I love the slogan, "America Runs On Dunkin'." It's not only catchy, but it firmly establishes DD's national presence very quickly. And the logo is a clever idea. But let's take a look at the four panels one by one and see if we can make the logo even better.