I think Jack in the Box is trying to out-creep that creepy Burger King guy.
They've put up a web site called MakeAJackSandwich.com, where you can upload photos to make a "Jack sandwich," which isn't a real sandwich but a viewer-generated threesome you can place in a hot tub. I guess they're going for that "fast food/swinger" demographic you read so much about (don't worry, the site is fun and G rated - OK, maybe PG).
You can watch the ad for their Sirloin Steak Melt, which is sirloin steak, grilled onions, and three different kinds of cheese on sourdough bread.











