"losingsales" news and stories

I was always more of a Little Debbie fan. Star crunches were my absolute favorite. I still sometimes gaze longingly at them at the grocery store. I wonder how they're doing, since reports on their main competition, Interstate Bakeries Corporation, are not looking too good.

The maker of Hostess Cakes, Twinkies, and Wonder Bread has been losing sales for the last quarter at least. And in January alone the company lost $18.9 million. That's the biggest drop since Interstate Bakeries went into bankruptcy in late 2004.

I feel bad for the workers who actually make the products. They'll be the first to get hit. By the same token, I do not feel bad about what the drop in sales could mean. Hopefully people are starting to eat more wholesome and fewer processed foods. This may be a sign that consumers are moving away from foods that can last forever.

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