"lance armstrong" news and stories

Photo: Michael Voorhees.

Cycling's ultimate athlete has become an Ultra beer man.

Michelob Ultra announced Tuesday that seven-time Tour de France winner and cancer survivor Lance Armstrong has signed a three-year contract to be the beverage's new spokesman.

Michelob Ultra, which is brewed by Anheuser-Busch, brands itself as the active and health-minded person's beer -- encouraging drinkers to "Get up. Get out. Get Going" and to "live life to the Ultra" and sponsors more than 40 cycling and running events in the U.S. each year. Michelob Ultra is the official beer of the PGA and LPGA.

If you've been surfing the food web like I've been surfing the food web, particularly the blogsophere, then you might have heard already about A Taste of Yellow, a food blog event that is the brainchild of Winos and Foodies. Barbara asked food bloggers to support the Lance Armstrong Foundation's LiveSTRONG Day (which is today) by creating something yellow, the symbolic color for LAF. The roundup of all the gorgeous yellow foods - everything from luscious lemon bars to empandillas. Take a peek at the roundup of all the support. Lots of lemons, naturally, but some creative dishes that you wouldn't think of as yellow, too!