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Free Pancakes on Shrove Tuesday at IHOP

IHOP pancake image
Over the years, the Tuesday prior to the beginning of Lent (known as Shrove or Fat Tuesday in most areas of the country - New Orleans knows it as Mardi Gras) has become recognized as a day to eat pancakes. To quote myself from last year, this is because "pancakes were a good way to use up the ingredients in your cupboards that were prohibited during Lenten austerity."

For as long as Pancake Day been part of our modern cultural vernacular, the International House of Pancakes (aka IHOP) has been giving away a free short stack of buttermilk pancakes to all comers on this most holy of breakfast days. Last year, they tried to move their free giveaway one week later so as not to have their business reduced by Super Tuesday, but they experienced more than a little backlash as a result, owing to the fact that those who observe Lent aren't going to disrupt their fast so that IHOP can have a better day at the till.

Happily, IHOP's pancake giveaway is back where it belongs this year. They'll be giving out free short stacks (one per customer, three pancakes per stack) tomorrow, February 24th between the hours of 7 am and 10 pm. In conjunction with the giveaway, they are conducting a fundraiser for the Children's Miracle Network, so if you go in for some pancakes, consider making a donation. Oh, and just because the pancakes are free doesn't mean you should skimp on tipping your servers!

Filed under: Business

IHOP Offers Pancake-Based "Stimulus"

In my experience, Orwellian doublespeak is usually confined to government pronouncements, corporate advertising, and the occasional politically-correct op-ed piece. Recently, however, IHOP surprised me by employing it in the service of their "Hungry Consumer Relief Plan." Basically, this plan involves all-you-can-eat pancakes, and will be offered at many locations until January 22, 2009.

So far, so good. Like many closet carb junkies, I am foursquare in favor of all-you-can-eat pancakes, particularly when the economy is in recession and eating out is becoming a major luxury. However, I have to seriously question IHOP's claim that this is a "stimulus" plan. Fake maple syrup aside, referring to pancakes as a "stimulus" borders on the ridiculous. Personally, I can think of few things less stimulating than a big plate of starchy fried deliciousness; to be honest, pancakes generally make me want to lie around the house and focus on digesting.

In other news, the breakfast chain is also offering free pancakes from 7 to 10 AM on January 24, 2009. This program is intended to raise money for the Children's Miracle Network and other charities. I can only hope that their incredible generosity provides a major stimulus to charitable donations!

Filed under: Food News, Ingredients, Chefs & Restaurants, Fast Food, Restaurants

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Denny's and IHOP take back breakfast

IHOP Louisiana bananas foster
Over the past few years, fast-food joints like McDonald's and Burger King have cashed in on nutritionists' advice that breakfast is the most important meal of the day. At this point, they all have a breakfast value menu. So, it's no surprise that food service businesses, such as Denny's and IHOP, which built their restaurants on the fact that they provide breakfast, are getting competitive with fast-food alternatives. An article from the Baltimore Sun explains that Denny's is going to offer breakfast skillets for $5.99. IHOP is now selling more to-go breakfast meals.

Restaurant analysts state that Denny's and IHOP will have to compete with the convenience, speed and low prices available from their fast-food competitors. Nevertheless, they should probably also realize that they may be targeting a different demographic alltogether.

Would you sign up for Denny's Real Breakfast Club? Signing up means that they'd send you emails with promotions, news, and offers.

Filed under: Business, Food News, Ingredients, Fast Food

Woman fired for giving "Timbit" to toddler

The woman, an employee of a Tim Hortons coffee and donut chain in Toronto, gave a fussy toddler the tiny, 16-cent donut (called a "Timbit") to eat, and was promptly fired by her overzealous manager.

The woman said she would have paid for the donut, but the store was busy and she had to work.

As soon as Tim Hortons' corporate offices heard of the firing, they quickly issued a statement that the firing was a mistake (it was implied that the woman was re-hired).

Seriously, though: who would want to go back and work for that maniac? Whatever happened to the customer coming first?

Hopefully, the woman will be able to get away from the boss with the anger management issues, and get a better job. Like at the local IHOP.

Source

Filed under: Food News, Coffee Shops, Fast Food

Pancake craziness: Horton hears kids running around and screaming

who cakes

Um, wow.

That mountain of colorful, sugary pancakes comes to you by the fine folks at IHOP, who have put together this concoction to celebrate the movie Horton Hears A Who, starring the voices of Jim Carrey and Steve Carell, that was released a few weeks ago.

This thing is just chock full of stuff that will make kids run around all day long, or maybe stay in bed with a tummy ache. Colored syrup, a lollipop shoved in the middle like the flag on top of a mountain top. And what are those, jelly beans or bubble gum pieces?

Has anyone tried this?

Filed under: Television/Film, Ingredients, Chefs & Restaurants, New Products, Restaurants

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