"godiva" news and stories

Operating purely from a health perspective, Epicurious set out to taste some sugar-free chocolates to see if there was one on the market that didn't "taste like chalk." In this case, they were taste testing the treats with a Halloween loving but candy-deprived diabetic, so the test was not conducted from a weight-loss or low-carb mindset . This is a solid indication that the tasters really were putting taste first, and not the nutrition label. The chocolates were grouped by brand:

• Hershey's - Winner: Sugar Free York Peppermint Patties, Loser: No Sugar Hershey bars ("truly awful")
• Guylian - Winner: Dark chocolate bar, Loser: Hazelnut bar (unless you're a big hazelnut fan)
• Asher Chocolates - Winner: Espresso truffles and vanilla caramels, Loser: Peppermint patties (not minty enough)
• Godiva - Winner: Milk and dark assortment, dark chocolate candy bars, Loser: None.

In general, the tasters felt that you got what you paid for when it came to sugar-free chocolates. The Godiva chocolates were the best of the bunch and were remarkably similar to "real" chcolates. Darker chocolates, which have less sugar even in regular bars, will transition more smoothly than milk chocolates. Combining the chocolates with other strong flavors, like hazelnut, coconut or mint, can cover up any minor flaws in the chocolate and will make even a poor-quality no-sugar chocolate acceptable most of the time.

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Oh man. I knew that Godiva made "seasonal" chocolates, but I had no idea that they had something like this! The Godiva Pumpkin Patch Truffles are a rich and creamy pumpkin spiced ganache, covered with milk chocolate, then dusted with cinnamon, the quintessential spice of autumn. Wrapped in shiny orange foil, then embellished with a pumpkin leaf, these are absolutely adorable.

Did someone warn me about my carriage turning back into a pumpkin? I sure don't mind if it's one of these!

The Godiva Pumpkin Patch truffles are available online at Godiva, $12.50 for a package of five.

[via: ThisNext]

Godiva has long been a favorite of chocolate-lovers, especially among their core audience of women from 25 to 40, but with the rise of hip new chocolate companies, increasingly off-the-wall flavor combinations and the acceptance of these changes by consumers, the company needed to freshen up their image.

To this end, they are redecorating most of their North American stores and have redesigned their signature gold ballotin, packing it with some brand new, more modern, chocolate combinations.

The box itself is bigger and more luxurious looking, with thick gold paper and a better organization "designed to help customers identify the different...collections." The chocolates themselves have more unusual shapes and are painted with edible, colorful designs, just as many artisan chocolatiers do now. The new flavors include: pecan-caramel duet, a caramel-accented milk chocolate ganache, chocolate with sweet cherry, dark chocolate with raspberry caramel and a macadamia nut mosaic.

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The Godiva G collection is the ultra-gourmet line of chocolates made by the popular chocolatier. For Mother's Day, they have introduced a limited release 20-piece set of chocolates. Each collection is packaged in an elegant pink gift box and, in honor of the jeweler Aaron Basha, a free travel jewelry case is included with each purchase. Unfortunately, no jewelry is included, but speaking of jewels, each candy in the collection looks like one, with unique and vibrant coloring topping of each of the decadent, intense truffles. The box is $65 and will only be available through May 14th.

There are fifteen unique flavors in the G collection, which you can read about here. I loved the Key Lime Pie and the Salted Caramel, but the Thai Coconut and PB&J, neither of which I had the chance to try, sound fantastic, as well.

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Coca-Cola can't seem to get enough coffee. First it was the overly sweet Coca-Cola Blak. Now the soft-drink giant is teaming with Godiva to launch a beverage line being tagged as Godiva Belgian Blends.

The drinks, which a press release breathlessly describes as, "more decadent than just plain coffee,"  will be branded under the Godiva name. The coffee beverages are not the first products that the Belgian chocolatier has licensed. Others include ice cream and liqueur.

Flavors will include Dark Chocolate Mocha, Milk Chocolate Mocha and French Vanilla Latte. Given my twin vices of chocolate and coffee I just might be first in line when this stuff comes out at the end of July.

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