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Pimp your Gardenburger

gardenburgerWith it being Spring and all, perhaps you're feeling a little...garden-ish? If that's the case and your feelings are manifesting themselves in the way you eat, then maybe you should eat a Gardenburger!

The folks who make Gardenburger (the brand of vegetarian and other dietary-preference foods) are sponsoring a contest once a month in which the prize is a Gardenburger t-shirt (not that we're all that excited about a t-shirt), and free food! The contest is a photo contest -- not a recipe contest, so you don't even have to be all that creative in the kitchen. Contestants just have to dress up their Gardenburgers within the theme of that particular month, take a snapshot, and upload the picture to the Gardenburger Flickr pool. Gardenburger will pick the winners from there.

Eating healthy, and a chance to win! We like the sound of that!

Filed under: Vegetarian, Vegan, Ingredients

A guide to Gardenburgers

A few weeks ago, we heard that the Vegetarian Times reviewed some veggie burgers and picked a chicken-style burger as their favorite, despite the fact that most people wanting a burger don't think of chicken as the standard to meat. When it comes to standards, Gardenburgers are it for veggie burgers because they were the first well known brand of non-meat burger. Recently, the company has been in some financial trouble, but they are making a comeback and trying to promote their line, which has been revamped and is, hopefully, better than before.

Hungry Girl did a great job reviewing their patties, tasting and evaluating every one they offer, with the exception of "The Classic." Her top pick was the Black Bean Chipotle Burger, which sounds delicious based on the name alone, followed by The Original and the Garden Vegan Burgers. The unfortunately crumbly Flame Grilled Burger got the lowest marks, so it sounds like you'll want to avoid them. Check out the whole guide if you're looking for a good Gardenburger.

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Filed under: Vegetarian, Vegan, Raves & Reviews

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College students promote Gardenburgers

After emerging from bankruptcy earlier this year, Gardenburger is looking to rebuild its brand. They turned to college students for help. A spokeswoman from Gardenburger stated that college students were a good market for the brand because "college students tend to be more aware ... about the environment [and] about health" - meaning that they are slightly more likely than the average person to reach for the vegetarian option at the table.

The company has set up a program with advertising classes at five US universities, where the students at each campus are to design a campaign for the company and at least one will be used nationally in the fall. The students are not being paid for this work - and are more than likely being graded on their ideas - but the opportunity to work on a national campaign for a nationally known brand is a chance that any college student looking to go into advertising or marketing is likely to jump at.

Source

Filed under: Vegetarian, Trends

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