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Vitaminwater vs. Lifewater

Looking at the two bottles to the right, it comes as little surprise that the makers of Glaceau's vitaminwater (right) have filed a suit against PepsiCo for their new SoBe Lifewater (left). According to a recent article on BevNET, Glaceau claims that Pepsico's Lifewater copied their flavorings and ingredients, including a sweetener never before used in any PepsiCo product until now. The Washington Post has more about the dueling nutrient-infused waters.

[Photos: BevNET]

Filed under: Business, Trends, Newspapers, Drink Recipes, New Products

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