Mentos may once have been known as "the freshmaker," but we now know them best for the reaction that occurs when they are submerged in Coke. To cash in on their newfound glory, Mentos has created the Mentos Geyser contest, where entrants will compete to see whose homemade geyser reigns supreme. The videos must be no longer than 2 minutes and have to feature a regular Mentos (not sugar free) being dropped into "a plastic bottle of a carbonated beverage of any brand." There is a video tool kit available to contestants, which contains the Mentos logo, jingle and other graphics that might be useful. Entries must be submitted to YouTube by September 30th, 2006.
Prizes include up to 1000 iTunes downloads, a year's supply of Mentos (320 rolls) and various Mentos merchandise. Not to mention that everyone will have the chance to watch people making soda fountains of their own.
May the best geyser win!
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