
One of the best gastronomic experiences is the gooey rich creaminess of caramel slowly melting on one's palate. Over the past few years, we have seen an increasing number of products, such as Poco Dolce's burnt caramel toffee, adding salt into the caramel equation. A recent New York Times article explains how this extraordinarily sweet and savory combo went from elite chichi Parisian pastry shops to the American mass-market (stores such as Wal-Mart) and the soon-to-be Obama White House.
The article suggests that the financial success of this exquisite pair is due to a fortunate profitable trend cycle. Parisian pastry chefs initiated American chefs' obsession with the caramel-sea salt blend. Then, it ended up in specialty food magazines and food shows. Soon enough, chain restaurants, like the Cheesecake Factory, began selling them. Finally, Wal-Mart picked up on the trend. Of course, it would not have caught on so quickly if it were not for Americans' long-established taste for salty mixed with sweet, a flavor picked up gracias to dulce de luche from South America and Mexico.
As fellow blog Salt News states, the NY Times focuses on the financial and cultural success of the caramel-salt mix without ever delving into the gastronomic sensations it elicits. The title of the article, "How Caramel Developed a Taste for Salt," is misleading since there is never any substantial information explaining how this caramel concoction developed in small villages in the region of Brittany in France. I'm left wondering whether or not caramel indeed activates a desire for salt. Instead, the article gets carried away with Obama's love for salty caramel delights as though it would be hard to imagine. Could you blame him?


During the first couple of days of July, I nibbled my way through three floors of New York City's Javits Center while attending the Summer Fancy Food Show. Several other folks from AOL Food and Epicurious were also there, tasting chips, cheese, chocolates and dips. We discovered that there are quite a few people making artisanal chocolate, flavoring things with lavender and pear-ginger and doing amazing things with live foods among many other, tasty things.
And we thought it was just the European Union that had crazy ideas about fruit -
you know, like bananas had to be straight and other such stuff (which, admittedly, is usually made up by the popular
press).











