"editors" news and stories

The editors of BevNET, a beverage industry news and review site, launched their BevBlog a few weeks go. So far, the blog features commentary on beverage marketing, such as the redesigned Sprite can and the POM Tea line. Really, most of the posts focus on what the BevNET editors consider failed attempts and near misses in beverage advertising and packaging. Not that there's anything wrong with that. It's a fun read and I look forward to seeing what it turns into in the future.

The editor of Epicurious, Tanya Wenman, has been busily blogging away at the Epi-log for some time now. As of this week, the editors at Bon Appetit have launched their very own blog, as well. It's called the BA blog. Though there are only a handful of entries up at the moment - and none as immediately engrossing as the ones that SF Chronicle Editor Michael Bauer started out his blog with - it sounds as though they'll be blogging about "where they ate last night, what they cooked, what they drank, where they're traveling. In other words, all the stuff that really matters in [their] world." Sounds promising to me!

My only complaint is that when you leave a comment, you can't leave a link back to your own e-mail or blog, just the name you're registered with at Epicurious. How are they ever going to expand their blogroll that way?

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