"deen bros. good cooking" news and stories

The sons of celebrity chef Paula Deen hope their new magazine will inspire a lot of good old-fashioned home cooking.

The quarterly created by Jamie and Bobby Deen and published by Hoffman Media just launched its first issue -- which features almost 100 recipes. And while Deen Bros. Good Cooking aims to get men into the kitchen, it also wants to bring families together around the dinner table.

"The recession can have some positive effects," Jamie Deen, 42, told Slashfood. "It's going to force people to not go out and eat fast food. We think eating at home is one of the first changes. Get everybody's feet back under the same table."

In that vein, the magazine he co-founded with his brother Bobby, 39, offers a series of simple recipes made with affordable, easy-to-find ingredients – like cheese and beer dip, Creole shrimp, pesto sirloin steak, shrimp and mushroom pasta, tilapia piccata and a grilled banana dessert.

"We're just showing people easy ways to cook good food that's good for you," Deen said. "We keep it real simple."

Hey, y'all, listen up! There's a new food magazine just for you fellas, created by none other than Paula Deen's boys.

The frosted blond TV chef's two sons, Jamie and Bobby, have launched their own quarterly magazine called Deen Bros. Good Cooking. Target audience? Men.

Hoffman Media, which already puts out the bimonthly Cooking with Paula Deen, will be the publisher for the 63-year-old Food Network host's boys, too. President and CEO Phyllis Hoffman tells Slashfood that Deen Bros. will aim to attract a "dual audience" of male and female readers, but will offer "light, easy recipes" that will likely "have strong appeal with men."

Bobby and Jamie Deen, who are 39 and 42, have made appearances on their mother's various Food Network shows over the years and hosted one themselves in 2006 called Road Tasted. When they're not in the public eye, the Deen brothers are in Savannah, Ga., running their mom's now-famous restaurant, The Lady and Sons.