"competitive" news and stories

It is extremely unlikely that you could out-eat world champion competitive eater Takeru Kobayashi, but what if you had three friends on your team? As it turns out, 4:1 are not good enough odds to take on the champ. In the World Lobster Roll Eating Challenge in Boston, a team of four young Massachusetts residents (about 19 years old or so) tried, collectively, to eat more than Kobayashi. Even with $10,000 prize money as an incentive, the four could only put away 25 rolls to Kobayashi's 41.Kobayashi, who has been called the Lance Armstrong of the competitive eating world, took home the prize money instead of the local team.

As with many things that Kobayashi eats, this number is the new world record for lobster-roll eating. He only tasted his first lobster roll the night before the competition and said that he thought he could beat his record in the future, now that he was more familiar with the food.

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Whole Foods is rolling out new ads to emphasize the low priced items they say they've been selling all along, according to an article in the New York Times. Apparently "whole paycheck" has just been hiding their competitively priced light under a bushel. Prices of certain items will now figure prominently in the new ads. According to the NYT article, Business Day ran some price comparisons between Whole Foods, Trader Joe's, a Manhattan Walgreen's and Food Emporium. Kashi cereal and Philadelphia Cream Cheese were both cheaper at Whole Foods. I've done a few informal price comparisons between my local Whole Foods and Publix supermarket and also found that prices on items like Nature's Path cereals (my beloved Optimum Power Breakfast) and Blue Diamond almond milk are generally cheaper at Whole Foods. The ads will run in New York City for the next 10 weeks.

[Image: NYT]