"clamato" news and stories

Clamato. Photo: Bludgeoner86, Flickr

Syvlia Schur -- a recipe developer for Betty Crocker, cookbook writer for companies like Campbell's and creator of products like Clamato, Cran-Apple juice and the pre-Slim-Fast diet drink Metrecal -- has died at the age of 92.

The cause of death was respiratory failure, her daughter, Jane S. Smith, told the New York Times.

Clamato, a cocktail juice made with tomato juice, onions, celery, spices and a dash of clam juice, is known for being a key ingredient in the Michelada. It is made and distributed by Mott's.

Along with independently helping food corporations develop new products, Schur was the founder of her own restaurant and food company consulting business, Creative Food Services.

"She was a pioneer of modern food usage," her Creative Food Services coworker Heidi Kost-Gross told the Times. "Her company was at the cutting edge of how food should look and taste, and above all, how it should be used."

A michelada. Photo: Winemeup, Flickr.

Alabama-born LeNell Smothers defines herself first and foremost as a bartender, but she's been called many things -- most recently, the proprietress of LeNell's liquor store. She's owned her own whiskey label called Red Hook Rye and been recognized by her home state as an honorary Colonel. Other interests include gin, sin and men.

I love cocktails. I love my wine. However, sometimes nothing hits the spot like a cold beer when the sun's blistering down. If you are still in the mood for a cocktail but craving that beer, try a michelada.

As with many mixed drinks, you may get a different flavor depending on your location and bartender. A michelada may have some sort of tomato juice or it may not. Like a martini, always specify how you like your drink.

In Baja if you ask for a michelada, you'll typically get a cocktail with beer, salt, and fresh Key lime juice. On the mainland you can order a Clamato (which has clam broth) or some type of tomato juice spiked with various sauces. It's similar to a Bloody Mary, with beer instead of vodka. (Even if the cocktail does not contain the brand-name Clamato mix, the drink is still often referred to as "a Clamato.") I prefer a Clamato as a brunch drink rather than an afternoon refresher.

Two recipes for a michelada and a michelada Clamato, after the jump!

Beer is one of my favorite beverages. However, I have never really gotten into beer cocktails. Apparently that isn't true for all drinkers of beer, especially in the Latino community. They've been mixing beer and Clamato for generations, or so I have recently found out. Well, word must have gotten out to the beverage companies because Anheuser-Busch and Cadbury Schwepps have recently announced the introduction of Budweiser & Clamato Chelada and Bud Light & Clamato Chelada.

Test introductions in initial markets were tremendously successful. So, as of Monday, January 14, 2008, the Chelada cocktail was rolled out nationwide. The drink is to be sold as a 24 ounce single serve can or as 16 ounce -4 pack cans.

This team up from the major beverage makers is aimed at making it easier to get a perfect beer/clamato cocktail. They may also be hoping to bridge cultures, as this combination is mostly a favorite in the Latino community. Chelada is actually a shortening of a phrase that means "my cold beer". If Chelada becomes popular in most demographics, it could be a real unifier for our divided nation. Maybe someone could mention that to our presidential candidates. You never know.

[Via BeerAdvocate.com]

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No that headline isn't a typo, there really is a drink called a Bloody Caesar. It's Canada's take on a Bloody Mary. I had the dubious pleasure of enjoying several while spending a day in Toronto last week. Look for more dispatches on my Canadian adventures in the near future.

Before I had one of these, I never imagined that our friends to the north had their own mixed drink. Basically a Bloody Caesar is a Bloody Mary that uses Mott's Clamato juice. It seems like a small change but I find them more refreshing. Of course that bracing flavor could also be from the celery-salt around the rim of the glass. After some experimenting at home I find that I like mine with a little garlic pepper and a generous dose of Tabasco.

Bloody Caesar

• 1 ounce vodka
  
• 5 ounces Clamato juice
  
• 3 drops of Tabasco
  
• 2 drops of Worcestershire
  
• Salt and pepper

Rim the edge of the glass with celery salt and garnish with celery and lemon or lime as desired. Did I forget to mention the ice? Perhaps I had one too many Caesars last night.

There are several variations on the Bloody Caesar, including the one that is said to come from Sault Ste. Marie. It's defiining characteristic is the use of a pickle spear as a garnish. Then there's the Russian Caesar. I'm of the opinion that this mutant variety, which consists of borscht, Clamato, vodka and dill was invented by the marketing mavens at Mott's.