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Calorie-burning soft drink?

We always enjoy hearing about strange new soft drinks here at Slashfood, and the most recent one to show up on my radar is Celsius. Its claim to fame is that its ingredients (which include caffeine) increase your body's metabolism, thereby helping you burn calories. Elite FX, the Delray Beach, Fla. company that makes Celsius, cites a study where the beverage was shown to increase metabolism by 12 percent over a three-hour period. They say you can lose 17 pounds a year, just by drinking a bottle a day for a year. I'm always skeptical of ways to lose weight without exercise, aren't you? Nevertheless, Celsius recently won "best new energy drink" from Beverage Industry Magazine, according to the Boca Raton News.

Filed under: Newspapers, Drink Recipes, New Products

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