"bottle" news and stories

In the UK, Coca-Cola is bottling its soda in unique bottles in honor of the World Cup. Instead of the usual decorated bottle caps or customized labels, the bottles are round, like miniature soccer balls. They hold 250ml, or about 8-ounces of liquid, and are available in both regular and diet. Of course, now that England is out of the Cup, there's no telling how long they'll remain on store shelves.

Since the packaging plant has been outfitted with new equipment to handle the special bottles, it is possible that more special-edition bottles will be released in the future, for Coke and its other brands, like Fanta.

 

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Powdered and concentrated drink mixes are nothing new, but a product called Flavor Tops packs concentrates into screw-on caps designed for bottled waters. Customers can add the mouthpieces to bottled water (assuming the tops fit the bottle) and turn their water into sports drinks, teas, or even alcoholic beverages, according to a recent press release from PR Web. Flavor Tops were developed by Innovation Fund, LLC, and have apparently been licensed to a unnamed company that will have them on the market by early 2007. Aside from soft drinks, the caps may also serve as a way of keeping vitamins and medications fresh prior to infusing them into drinks, the release said.

Some of you may recall a post last month about a pending lawsuit filed against PepsiCo by Glaceau, makers of vitaminwater. Glaceau claimed that PepsiCo's new SoBe Life Water (left) too closely copied their own vitaminwater (right) in it's trade dress, which included the label, bottle and clear plastic cap. Last week, PepsiCo agreed to change the packaging of Life Water in a settlement reached in a New York federal court. The terms of the settlement remained confidential. Glaceau had also initially complained that the ingredients of Life Water too closely mimicked those in vitaminwater, but reports on the settlement haven't mentioned any changes aside from packaging. BevNET and Yahoo! have more.

When babies eat or drink, it's from a bottle, but does it always have to be so boring? Don't kids deserve a little fashion and fun with their formula?

This one, designed like a cow, complete with an udder, is an Italian product made of polycarbonate with a silicone nipple. It's so cute I'd fill it with water and drink from it myself.

Okay, I wouldn't go that far. But I might be willing to babysit my niece more often.

Available at Spakability.

Snapple is launching a line of new white teas, due to hit shelves during the summer. White teas are made with young tea leaves and are high in antioxidants. They are known for their light, delicate flavor, which Snapple has blended with fruit flavors, including apple, nectarine and raspberry. The company plans to market the beverages, which will be sampled in stores nationwide, for its health benefits and all natural ingredients, as well as the facts that white teas are naturally decaffeinated and the drink has 30% fewer calories than other Snapple teas, though it is still sweetened with real sugar, not artificial sweeteners.

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