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Posts with tag beverage

Should Smirnoff Ice be considered beer or liquor?

Cloying, oft-carbonated alcoholic beverages (apparently they're known as "alcopop," though I refuse to use that word, because it sounds more like a weird new music genre than a beverage) are under great scrutiny in Maryland: are they beer or liquor?

Yesterday, Governor Martin O'Malley decided to hold off on signing a bill that would categorize the fruity drinks as beer, a move that rattled the liquor industry. Liquor lobbyists think the drink should be sold as beer, but others (like Mothers Against Drunk Driving members) disagree, saying putting malt liquor drinks sold alongside beer in convenience stores will encourage underage drinking and driving.

Another sticking point is the tax: currently, the drinks are taxed like beer at 9 cents per gallon, whereas liquor is taxed as $1.50 a gallon, meaning a higher revenue for the state.

The position of Attorney General Douglas F. Gansler, who first ruled that the drinks should be considered liquor because they are distilled spirits, is best summed up by his quote: "They are no more beer than hot chocolate is," He said.

Now there's something to ponder: hot chocolate beer.

Have an opinion about Starbucks? Who doesn't?

So, I've gotta hand it to Starbucks. Its new site, My Starbucks Idea, is actually...well, a good idea. You sign up and simply type in a suggestion that you think the coffee chain should adopt, and post it to the site. You can also view others' advice, and vote on ones you think are worthwhile.

Then - and this is the kicker - someone from the corporation actually reads the ideas and even puts some of them into practice. Several of the ideas on the site are currently "under review," like the suggestions for implementing frequent buyer punch cards, or for implementing free Wifi access in every store (obviously, many city locations already have WiFi service).

I'm also surprised at the quality of the suggestions. Though I'd imagine that the site is highly monitored to eliminate the crazies (or, for that matter, Starbucks haters), many of the responses are actually decent and well thought-out. And some, on the other hand, are flat-out hilarious: one poster calls Starbucks' music "pseudo-intellectual," "over-produced" and "noisy garbage," while another requests that the music in his local store be turned down, so that when he's "making a business call, it doesn't sound like I'm calling from a public place." Um...isn't that what your home and office are for?

Hmm...so I guess suggesting "STOP EXPANDING YOUR CHAIN!" would probably get flagged, huh? Just a thought.

I want to relax with a Blue Cow, a Blue Cow Relaxation Drink

I have to say that I am fed up with all the energy drinks crowding the market. Personally I don't need energy, I have too much as it is, and they give me the jitters. What I want to do is relax! Part of my plan to relax is moving to a less stressful environment surrounded by beauty and nature, where life is a bit slower. I can always visit the big city for work or play, but don't have to live there. The other thing I can do is drink a Blue Cow Relaxation Drink, if I can find any near me. Or I could order it online direct from the company.

The company says that Blue Cow is made with "Chamomile, Hops, Passion Flower, Hawthorne Berry, Lemon Balm and most importantly, and Suntheanine®." Suntheanine® is a brand of pure L-Theanine, it is "the primary amino acid found in green tea" and this green tea derivative "helps relax without creating drowsiness."

Well the interesting ingredient list does have several herbs that do in fact help you to relax. Chamomile tea has been used for millenia to calm you down, as have the other ingredients. Although I have found that Hops can give you some pretty vivid dreams at night. The list of things it doesn't contain is interesting as well: zero calories, zero caffeine, zero carbs, and zero sodium.

Continue reading I want to relax with a Blue Cow, a Blue Cow Relaxation Drink

Digg for drinks?



In the past, we've posted about several social bookmarking and networking sites that focus on food, such as FoodCandy and Cork'd. Today Slashfood received a heads up about thisjustbrewed.com, a Digg-like site that describes itself as "social news for social beverages." True to its description, thisjustbrewed is a place where users can submit and vote for various news stories or sites that pertain to social beverages like coffee, tea, wine or beer. Scanning the site this evening, recent posts included a story about a type of bio-diesel fuel derived from beer by-products, news of $11,000 coffee machines, and a link to Bottletalk, another site where users can trade their own wine reviews. Most of the posts on thisjustbrewed are only getting a few votes each and none look to be more than a month old, so perhaps the site is still a bit new. With any luck, it will take on more users (I just joined), and become another good source for beverage-related news on the web.

[Thanks Ken]

Sweet drinks are kids' top choice at school

A recently completely study conducted by the Harvard School of Public Health provided another piece of ammunition in the ongoing battle to get sodas out of schools. After observing kids at 10 middle schools, it was found that 71% buy "sugar-sweetened beverages from school vending machines." Water was the second most popular drink, but soda sales tripled its numbers.

Perhaps the conclusion of the study was that access to soda was too easy and that this is another reasons schools should make them less available, but the study did not compare soda purchases from, say, a machine stocked with non-sweetened drinks. Even though there was water in the machines, if you have even looked at a soda machine on a school campus, you'll notice that water is only one of the 8 or so options, if it is there at all. Yes, students are buying too much soda if the middle school students from the study are drinking it down on a daily basis, but the kids want to buy something and an alternative should be provided - otherwise they'll just wait until school is out and head across the street to buy a soda from the nearest fast food joint or convenience store.

BevNET launches blog

The editors of BevNET, a beverage industry news and review site, launched their BevBlog a few weeks go. So far, the blog features commentary on beverage marketing, such as the redesigned Sprite can and the POM Tea line. Really, most of the posts focus on what the BevNET editors consider failed attempts and near misses in beverage advertising and packaging. Not that there's anything wrong with that. It's a fun read and I look forward to seeing what it turns into in the future.

The perfect party spirit

After lamenting the sweetness of the energy drink + vodka combination over drinks at a Los Angeles bar in 2004, David Mandell wondered whether he could caffeinate vodka itself. It turns out that you can caffeinate it, as Mandell has just introduced p.i.n.k., a plain vodka infused with caffeine and guarana. The trick in developing it was not just to mask the flavor of the guarana and eliminate its color, but to remove all flavor from the vodka. The end product is intended to produce the same energizing affect as a drink like Vodka Red Bull without any of the extra sugars. One drink of p.i.n.k. contains the same amount of caffeine as a 3/4 full cup of coffee, or about 80 mg. By way of comparison, one can of Red Bull contains that much caffeine as well, so it is easy to see how much more concentrated p.i.n.k. is.

The vodka, which sells at a $40 per bottle price that puts it in the same range as ultra-premium vodkas like Grey Goose, has been available in New York State for several months, but Mandell is hoping to a national release soon.

[Image NYT]

Snapple launches white teas

Snapple is launching a line of new white teas, due to hit shelves during the summer. White teas are made with young tea leaves and are high in antioxidants. They are known for their light, delicate flavor, which Snapple has blended with fruit flavors, including apple, nectarine and raspberry. The company plans to market the beverages, which will be sampled in stores nationwide, for its health benefits and all natural ingredients, as well as the facts that white teas are naturally decaffeinated and the drink has 30% fewer calories than other Snapple teas, though it is still sweetened with real sugar, not artificial sweeteners.

Soda Review: Coca Cola Blak

I have to admit that I had mixed feelings about tasting Coca-Cola Blak. After I mentioned its release a few weeks ago, the amount of hype seemed to go through the roof. People loved the idea or people hated the idea; there was no middle ground. I assumed that I would not really like it before I tried it. After all, a drink that was hyped as much as Blak couldn't be good - could it? The thing that I failed to take into consideration is that I love coke and I love coffee. I also really liked Coca Cola Blak.

Let me say that it is definitely not a soda for everyone. I almost felt like I was cupping a coffee, which is the process where you sip and sniff and seek out all the underlying flavors in a sample of coffee. The coffee flavor was strong enough that I automatically looked for flavor notes, which I found. The drink tastes quite strongly of caramel, or perhaps burnt sugar without any bitterness, and there are similar fruity notes to the ones I like in my coffees. There was a good amount of bubbles - not so much as to be distracting, but Blak still fizzed like mad when poured into a glass. The only negative is that it is quite sweet. I wouldn't mind a small reduction in sweetness, but overall, they did pretty well with this drink.

Did it taste like coca cola? Not really, but it did taste good.

[Photo by Nicole Weston]

DoubleShot vs DoubleShot

Starbucks has a canned espresso drink called the DoubleShot, which is a sweetened blend of cream and espresso. There is also a coffee shop and roastery in Tulsa, Oklahoma called the DoubleShot Coffee Company. Starbucks is suing the midwestern coffee company for trademark violations over the use of the name "doubleshot."

According to the blog Whiskey Wednesday, which has spoken with the owner of the DoubleShot Coffee Co., Starbucks trademarked the term back in 2001, around the time of the release of their canned beverage. Their lawyers have advised the roastery to desist from using the name, but the owner of the Tulsa-based shop stands firm behind his use of the term, explaining "Doubleshot is a generic industry term for two shots of espresso. They have no exclusive rights to it." If the case goes forward, a judge will end up deciding who, if anyone, has the rights to the term.

Tip of the Day

Have you ever stashed a Coke in the freezer, hoping to chill it quickly, then forgotten all about it, only to have it explode all over your frozen peas?

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