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Consumers change food buying habits in light of health packaging

Now this is interesting. Following the introduction of health warnings on the front of food packaging by major UK supermarkets, sales of certain products fell. In some cases, the drop was quite dramatic.

Today's Sunday Times reports that within two months of Tesco's introduction of nutrition labels, sales of Prawn Mayonnaise sandwiches have fallen 26%-37% over the past year. Sainsburys says that sales of Chicken Madras have fallen 40% since it began its labelling scheme 15 months ago. Similar declines were reported for Sainsbury's other ready meals.

While the government's Food Standard Agency has been trying to introduce a "traffic light" nutrition labelling program since 2004, individual supermarkets' efforts are having an immediate effect on customers' purchasing habits.

Other indications show that consumers are heeding the various warnings. Sales of Salmon en Croute fell by more than a third; that's unsurprising when you read that a package contains 91% of the daily recommendaded saturated fat intake. Croissant sales fell by 8%. In comparison, sales of low-fat, low-salt egg and cress sandwiches doubled.

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Filed under: Trends, Newspapers, Stores & Shopping

Pet food is healthier than fast food

Meaty Chunks with added marrow bone anyone? You pet food could be healthier than a lot of fast food according to  NWQ ATUDY. Tins of cat and dog food are not only good for their health but yours as well, as they contain less fat, salt and sugar levels than fast food.

Experts compared 30 different human meals with 15 readily available pet foods and declared that Gourmet Gold cat food, with 2.9 grams of fat per 100 grams, was eight times less fatty than pieces of Kentucky Fried Chicken with 23.2 grams of fat per 100 grams. Fat levels were also lower when compared to a McDonald’s Big Mac and a Pizza Hut meal.

It is a UK study that concluded that pet food was healthier under the Food Standards Agency’s new “traffic light” labelling scheme, than most of the food people eat. Except me - as I don't eat KFC/McDonalds/Pizza Hut meals - being a food snob and all.


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Filed under: Science, Trends

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