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| Rice Creepies Photo: Holidash |
[Via Holidash]
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| Rice Creepies Photo: Holidash |
Filed under: Holidays
As a kid Rice Krispies was one of my favorite cereals largely due to its onomatopoeic spokescharacters: Snap, Crackle and Pop. As for flavor, I never though it was all that great, but I was always fascinated by this musical cereal. It was a treat to pour the milk over the little bits of crisped rice and sit back and enjoy the show.Filed under: Food Oddities, Ingredients
These days in the cereal world, it's quite popular to take old favorites and spin them just a little bit, whether that means adding a variety of fruit or some extra flavor combinations. I've tried a number of these new variations, but they always left something to be desired. They were good, but they never reinvigorated my childhood cereal love ... until now.Filed under: Ingredients, New Products

In 2006, Treehugger.com wrote about the introduction of a line of organic cereals by Kellogg's. The article talked about concerns surrounding "organic" being taken over by a mega-corporation, but decided that ultimately organic of any sort was a good thing.
At the same time, a Rice Krispies-loving consumer (me) discovered Organic Rice Krispies on the shelf at her local supermarket. To say I was excited might be an understatement. I love the Snap, Crackle, and Pop, but I do not love high fructose corn syrup and pesticides - neither of which were found in the organic version. Sure, it was more expensive and sure, they didn't make it in the large box that I preferred due to my frequent cereal consumption, but I was willing to splurge.
Alas, one day, Organic Rice Krispies was no longer on the shelves. I assumed it had to do with lack of consumer interest at my particular store. Today, after much time had passed, I decided to find out where I could buy them by emailling Kellogg's. I will credit them for their speedy response, but it did not make me happy: "This product is no longer marketed by our company, since consumer demand simply does not warrant its continued production. At this time, there are no plans to reintroduce this product."
I didn't specifically ask about any of the other cereals in their organic line, but I assume the worst. Does anyone else miss them?
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After nearly a century Snap!, Crackle! and Pop! are getting some company in the breakfast bowl. Kellogg's has just released Rice Krispies with Real Strawberries. The company has yet to announce what noise, if any, the strawberries will add to the percussive trio.Filed under: Pop Food, Ingredients, New Products