"NutCrisps" news and stories

When the box of snacks first showed up on my doorstep, I was unimpressed. I figured, how different could these be from anything else on the market? Nuts are nuts, right? Turns out, I was wrong. These new snacks from Frito-Lay, called TrueNorth, are fantastic. They are fresh-tasting, unique and made out of easily pronounceable ingredients (when Scott first picked up a package, he said, "Wow, I actually know what everything on the ingredient list is.").

They come in eight varieties, ranging from nut crisps (the peanut ones are amazing with a drop of honey), to nut clusters (by far my favorite and highly addictive), to nut crunchies (I didn't love these quite as much, but they were still quite tasty). The nut clusters are a bit sweet and would make a great snack to take with you on an airplane or car trip, as they are compact, high in protein and have a little sweetness in them as well, which makes them an energizing snack (sugar for quick energy and then protein for the slow burn). With all the crap in packaged food these days, it's really nice to see a large food corporation making food that keeps things simple and natural.

Honestly, the only thing I didn't like about this product was the marketing materials. They're a little cheesy, announcing that "By naming the nut snacks TrueNorth, Frito-Lay hopes to celebrate its passion for nuts and inspire other people to find their own true north." I can appreciate the sentiment behind that statement, but they are still just snacks. I don't think they're going to be changing anyone's life.

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