Photo: Tim in Sanhazzay, flickr
Vitamin Cold Rush, a spin-off of the venerable Nectar Soda label, premieres this week at a Tiger Express convenience store in Baton Rouge. The low-sugar frozen drink is flavored with the same vanilla-almond extract combo L.I. Lyons peddled in his New Orleans pharmacy back in 1866.
"We wanted to make it as healthy as we could," Nectar Soda owner Susan Dunham says. "We're trying to go in a healthy direction."
Although Nectar Soda originated in a pharmacy, it was never used medicinally. The syrup, which became well-known in New Orleans after the K&B chain started stocking it at their lunch counters, was added to soda, cream or ice cream, "depending on how much money you had," Dunham explains. The familiar nectar flavor nearly vanished from the city's foodscape in the 1970s, when K&B closed most of its soda fountains.


If you check out the labels on natural food products, you'll see agave syrup listed as an ingredient more and more often. 


