"FiveGuys" news and stories

Considering that In-N-Out has had a 38-year lead over its rival, it may seem like this burger popularity contest would be an open and shut case. However, if latest reports are to be believed, not only has Five Guys caught up to the older chain but it's poised to to pass it. To conduct some comparative eating of your own, you'll have to fly coast to coast since the chains reside at the opposite ends of the U.S. -- so TravelInsurance.org has created the side-by-side infographic below to entice you on a burger adventure.

Five Guys Famous Burgers and Fries, a D.C.-based chain that has garnered rave reviews up and down the East Coast recently entered the New York metro area. I visited their Queens location and, despite Five Guy's obsession with cooking all their meat well done, I found the burger quite good.

The Guys recently opened a shop in Hackensack, N.J. Now here's where it starts to get interesting. Überblogger Jason Perlow reports that Burger Boys, an independent joint, has also set up shop in nearby Fairview. They copied Five Guys' menu format. No big deal, right? But that's just the tip of intellectual property rights infringement iceberg. Rather than give these con artists any free advertising, I chose a pic of the Five Guys ordering area from Perlow's site. The shots he took of Burger Boys are pretty shocking.

How shocking you ask? Let's put it this way. Burger Boys didn't stop at copying the Five Guys' menu. They also lovingly reproduced the Guys' interior design, presentation of the food in brown paper bags and its insistence on cooking everything well done. I almost forgot, the Boys dress their staff in red T-shirts and hats, just like the Guys. I'd love to think that this is merely some confluence of East Coast burger synergy, but clearly it's a simple case of out-and-out theft of the Five Guys' concept.

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