The mayor of Pizza Hut in Kearney, Nebraska, gets a free order of bread sticks with the purchase of a large pizza, while at the
Robust Wine Bar in Webster Groves, Missouri, anyone can get a free bottle of
beer in August just for checking in.
Have no idea what we're talking about? Then you're not on
Foursquare, but chances are increasingly likely that some of your favorite restaurants are.
Not long ago (really, not long -- like, say, last year), you were on the cutting edge if you followed your best-loved eateries on
Facebook or sent a gushing Tweet as you scarfed down a particularly delicious serving of pad Thai.
Not anymore.
Now there's a new GPS-based generation of social networking sites like Foursquare, which allows users to "check in" at their favorite local haunts using the Foursquare smart phone app. Then they can earn "badges" for things like logging in three times a week, and even get the chance to become "mayor" of, say, their neighborhood
Pinkberry for checking in there more than anyone else within 60 days.