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Posts with tag Ben and Jerrys

Ben and Jerry's Celebrates Gay Marriage in Vermont

hubby hubby
The 'Hubby Hubby.' Photo: Ben & Jerry's
Same-sex marriage is legal in Vermont as of today and to celebrate, Ben & Jerry's has renamed its Chubby Hubby ice cream flavor "Hubby Hubby" for the month.

In April, the Green State became the fourth in the nation to allow gays and lesbians to marry.

"From the very beginning of our 30 year history, we have supported equal rights for all people," Walt Freese, Ben & Jerry's CEO, said in a statement. "The legalization of marriage for gay and lesbian couples in Vermont is certainly a step in the right direction and something worth celebrating with peace, love and plenty of ice cream."

Continue reading Ben and Jerry's Celebrates Gay Marriage in Vermont

Library-Themed Ben & Jerry's Coming to a Freezer Near You?

ben and jerry's pint of ice cream and a book
A Facebook group wants library-themed ice cream. Photo by ~Jetta Girl~/Flickr
Ben & Jerry's seems to be tops among many ice-cream eaters, but the feeling is particularly strong among the library-going set.

How else to explain the thousands strong Facebook lobby "People for a library-themed Ben & Jerry's flavor!"?

Continue reading Library-Themed Ben & Jerry's Coming to a Freezer Near You?

Wide-eyed Idealism or Vile Pandering? Either Way, "Yes, Pecan!" Makes a Great Sundae!

As we noted a couple of weeks ago, Ben and Jerry's recently sought to harness the idealistic fervor of Barack Obama's supporters by renaming their butter pecan ice cream "Yes, Pecan!" To the company's credit, it has agreed to donate all of the profits from the sale of this flavor to Common Cause, a voting advocacy group. While I am not a huge fan of Unilever, the current owners of Ben and Jerry's, and have numerous problems with the additives that started creeping into the ice cream after it sold out in 2000, I have to admit that this seems to be a well-intentioned (if transparently exploitative) move.

My cousin, Cathryn Michon, aka The Grrl Genius, is a great deal less cynical than me. Moreover, she has a definite skill when it comes to adding sweet ingredients to each other; consequently, I advise prefacing this recipe with a nice big shot of insulin. Enjoy!


Smoking Hot Fudge Barack Obama "Yes, Pecan!" Inaugural Sundae

Two Scoops of Ben and Jerry's "Yes, Pecan" ice cream (or any brand of butter pecan ice cream)
1/4 cup candied pecans
1/2 cup Godiva hot fudge (or brand of your choice)
1/2 cup whipped cream
1 George Washington honorary Maraschino cherry
1/4 ounce dark rum
Hawaiian orchid (for garnish)

Warm hot fudge according to package directions and pour over the ice cream. Place the pecans decoratively on the sides of the sundae and lay the decorative orchid at the base of the serving dish. Spoon on a generous serving of the whipped cream, creating a trough in the whipped cream that resembles the cone of a live Hawaiian volcano. Set the cherry in the trough and fill with dark rum. Set the rum on fire with either a long match or a butane lighter to symbolize our smoking hot new President and the sweet hope that will sustain us in all the days to come.

Serves one happy world citizen!

Ben & Jerry's Renames Butter Pecan, 'Yes Pecan'

yes pecan mock-up
Click the image above to view the 'Yes Pecan' gallery.

Gallery: Yes Pecan

Yes Pecan demo containerYes Pecan image from Ben & Jerry'sYes PeCanGiant Ben & Jerry's PintOriginal Ben & Jerry's Scoop Shop

Leading up to the Presidential election in November, one of the most familiar slogans of Barack Obama's campaign was the powerfully succinct phrase, "Yes, We Can." It served as a rallying point for his supporters and now gourmet ice cream producer Ben & Jerry's is adopting the message to honor the new President by renaming their butter pecan flavor, "Yes Pecan" for the month of January.

Ben & Jerry's has partnered with the voting advocacy organization, Common Cause, for this temporary renaming and all proceeds from the sale of "Yes Pecan" will go to fund their efforts.

So get yourself to a scoop shop and get a cone of "Yes Pecan" before the month is out!

[via Newsday]

Pepsi's new logo: What were they thinking?

A few months back, I read Lovemarks, a book about the future of corporate branding. Written by Kevin Roberts, the CEO of Saatchi and Saatchi, the book explored the hard-core loyalty that some customers feel for certain brands. As a Crest kid, a Tom Petty fan and an intense devotee of Kosciusko mustard, I can absolutely attest to the power of brand devotion; on the other hand, as a former Ben and Jerry's booster, I also know just how easy it is for a brand to destroy that relationship.

Of course, the ultimate example of a disastrous rebranding is Coca-Cola's 1985 decision to change its formula. As customers rebelled, the company tried to explain that numerous blind taste tests had revealed that New Coke was a more popular flavor. The mob, of course, was unmoved and, within three months, Coke was back to its old blend.

It's worth noting that Coke's originial justification for changing recipes was its competition with Pepsi. Now, a little over twenty years later, Pepsi is investing in a little rebranding of its own, with a new logo and a new can design. Starting in November, the company will be unrolling a $1.2 billion worldwide campaign to launch its fresh look.

Continue reading Pepsi's new logo: What were they thinking?

Elton John's most delicious award

In his forty-plus year career, Elton John has had no lack of awards: in addition to an Oscar for his work on The Lion King, he can boast five Grammys, a place in the Songwriter's Hall of Fame, a spot in the Rock and Roll Hall of Fame, a CBE and a Knighthood, as well as hundreds of other honors, great and small.

However, in some ways, none of these honors is as sweet as the one recently bestowed on the famed singer/songwriter. This week, Ben and Jerry's will launch Goodbye, Yellow Brickle Road, an Elton John-themed flavor that it will sell in its scoop shops from July 18th to July 25th. Named after his seminal 1973 breakthrough album and unveiled in honor of his first-ever concert in the Green Mountain State, all proceeds from the sale of the ice cream will go to the Elton John AIDS Fund.

A chocolate ice cream base with peanut butter cookie dough, butter brickle, and white chocolate chunks, one wonders if "Goodbye Yellow Brickle Road" might spawn sequels. After all, is it hard to imagine a market for "Rocky Road Man," "Can You Feel the Carbs Tonight" or "I Guess That's Why They Call It the Blueberry Bonanza"?

Six of the fattiest ice creams

Haagen Dazs

We all know that ice cream is fatty. My mom likes to remind me that when I'm licking an ice cream cone, I'm essentially licking a ball of fat. I try to remove that image from my mind and instead picture that I'm licking a little ball of heaven. However, it is wise to be informed of what you are eating. In that light, I present you with Newsweek's list of six of the most fattening ice creams - all nutrition information is for a serving size of a half cup.

1. Häagen-Dazs Chocolate Peanut Butter (360 calories, 24 grams of fat)

2. Ben and Jerry's Chubby Hubby (330 calories, 20 grams of fat)

3. Häagen-Dazs Butter Pecan (310 calories, 23 grams of fat)

4. Sheer Bliss Pomegranate with chocolate chips (320 calories, 20 grams fat)

5. Ben and Jerry's Vermonty Python (300 calories, 19 grams of fat)

6. Coldstone Cookie Batter (300 calories, 16 grams of fat)

Check out the complete Newsweek article for a breakdown of what makes each one as bad as it is and some ideas for healthier alternatives.

[via That's Fit]

Free Cone Day at Ben & Jerry's, tomorrow April 29

ben jerry's free cone dayIf there's heat wave where you are like there's a heat wave where I am, (it was over 90 degrees in some parts of southern California), then you'll appreciate the perfect timing of Ben & Jerry's annual Free Cone Day, which takes place tomorrow, Tuesday April 29, 2008. If you're not sure where there is a Ben & Jerry's shop near you, head over to their website and look one up!

If I have it me, I'll definitely making my way over for a free cone, though I do recall that last year, lines at some stores were circling blocks.

Tip of the Day

Drying fruit is easy, mostly hands-off and yields a sweet and healthy snack.

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