"AromaWater" news and stories

There are a lot of flavored waters marketed to kids on the grounds that they are tastier than plain milk or water, but have less sugar than juice or soda. Parents can give heir kids one of the usually colorful drinks and will not have to worry that they are actually drinking it at lunchtime in place of a soda from the vending machine. This week, the Wall Street Journal held a taste test with groups of both adults and children to see if the drinks' taste held up to their marketing hype.

Aroma Water was the must adult-oriented of the four brands, with the flavors (which are actually scents) of either lemon lime or mandarin orange embedded into the bottle cap, not the water itself. 90% of taste actually comes from smell, so there is no flavoring added to the water and yet it still tastes flavored. These were "subtle, natural and refreshing. Waddajuice is a brand of juice diluted with water, just as the name implies. It comes in white grape and apple and has no added sugar. It "retains enough flavor that kids may thing it is the real thing." Crayola Color Coolerz! are waters sweetened with sucralose (Splenda) that are "very tart, extremely sweet and neon-colored." Flavors include Purple Pizazz, Berry Blue and Screamin' Green. Wild Waters are naturally sweetened waters that have minerals and vitamins added for an extra nutritional boost. Flavors include Flippin' Fruit Punch, Groovin' Grape, Twistin' Tropical Punch and Rippin' Raz Lemonade and tasters placed them squarely between Waddajuice and Crayola in terms of sweetness.

Waddajuice and Wild Waters are the best choice for kids as they are sweeter than Aroma Water, which adults will probably enjoy, and have no artificial ingredients.