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Kids may love Chuck E. Cheese, but their flavorless pizza is notorious in parent circles. Who wants to endure terrible food AND the noise assult that comes with a trip to Chucky's? So executives have gone back to the kitchen to coax in customers. A new pizza recipe will be rolled out soon -- this time, with fresh ingredients.
"It's fresh dough," Michael Magusiak, CEC's president and chief executive says, according to a report in Nation's Restaurant News. "From a cheese standpoint, we're receiving blocks of cheese in our locations and we're shredding the cheese so it's very, very fresh, 100 percent mozzarella cheese." The new pie is still under wraps, but, the company says, where a new Chuck E. Cheese product debuts, the coupons for free pizzas and game and ride tokens will follow.
Watch for an expansion of programs like "Tokens for Grades" (your kid brings in a good report card and gets free stuff), and online promotions like the Chuck E-Club (supply your email address and get coupons and info), and Chuck's Ticket Blaster game ("grab" as many floating tickets onscreen as you can, then print and redeem them at the restaurant). All primed to either make your kid a CEC pizza fan for life or give them a head start for a future at a craps table in Vegas.
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2-28-2011 @2:58PM Melissa said... Ah, the memories ... taking my kids to Chuck E. Cheese and eating that awful pizza while they played games to "win" tickets to redeem for cheap toys. The only upside was that you could sit in a booth and keep an eye on the kids while drinking cheap wine in the middle of the day (at least in California).
But soon the pizzas will have real mozzarella! I don't even want to know what I was eating back then ...
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3-01-2011 @6:07PM blogger said... the cheese on the delivered to CEC is real cheese but it is frozen.
2-28-2011 @11:09PM Mary Talmage said... to scared to take my kids to CEC. in tacoma had a pedifle incident there and recently here in columbus a man was caught "rubbing his extra limb" there... although i realize its not the companys fault but it still scares me... hope the next town we go to has better CEC to protect kiddos, i know wilmington does
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3-01-2011 @8:40AM gobo said... If you're not responsible enough to watch your kids, then I definitely hope you don't take them anywhere.
3-02-2011 @7:21PM nestmission said... gobo....that was a stupid thing to say. Assusing parents of not watching their kids. I will tell you this can happen in a split second and particually when they are in Chuckie Cheese where it is so crowded. Maybe you like to hit up little kids and then blame the parents...shame on you!!!!!
3-03-2011 @7:57PM gobo said... @nestmission, you're accusing me of being a pedophile because I suggested that parents should actually, y'know, watch their kids and not trust Chuck E. Cheese to do their parenting for them? You're a sick human being.
2-28-2011 @11:25PM joe said... we all new chuckie was nothing but a rip off now even they suffer admitting to the world they served cheap crap and way over priced cheap toys for mega expensive amounts of tickets.Best way to pay the RATS back that run the place is to not go there and let the RATS go broke and find new jobs at McDonalds as windows mwashers serves them right nothing but a rip off
chuckie e rip off not cheese stealing from kids
RIP CHUCKIES MANAGMENT THIEFS
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3-01-2011 @8:41AM gobo said... ....what?
3-01-2011 @12:20AM AttyDallas said... Now if they can only improve their salad bar. Like their food, it is way overpriced for what you get (about 2x) .. The bar alone is like $7 or $8, and has not much more on it than salad, cottage cheese, mac salad and potato salad, all of which taste canned.
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3-01-2011 @12:21AM Paul said... Yep, never ask a girl for a lapdance at C.E.C. a/k/a Carlito Queso's ..
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3-01-2011 @4:20AM kit said... little shocking a place designed for kids isn't allergy free
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3-17-2011 @1:33PM chris said... It is really not very surprising at all. If CEC was completely allergy free, it would consist of only a large white room, located inside of an airlock, being fed air through massive HEPA filters.
They would not serve pizza, as they would have to take into account all of those pesky wheat(gluten), dairy, tomato, onion, meat (pork, chicken beef, etc) allergies. CEC would not be offering a salad bar (well, maybe just iceberg lettuce). CEC may not even be serving water (as most water in the good 'ol US of A is treated with minute amounts of fluoride (that's why your teeth are, presumably, white) and there are those of us who are sensitive to it).
I am not trying to be aggressive or demeaning in any way. I am a professional chef and I have witnessed most every allergy claim that you can think of. It is ridiculous and frustrating, I assure you.
Berries of all kinds, arugula, dairy, eggs, fish, fish meat on the bone (seriously), shellfish, chicken, pork, lamb, butter (but not cream), cream (but not butter), milk, yogurt, vegetable oil (but vegetables are ok), Corn oil/syrup (but corn isn't a problem), nuts, quinoa, garlic, onions, chives, tarragon, curry powder, chickpeas, pumpkin, spinach, and more... I am not joking. America is on some sort of new-age allergy kick.
I have done a lot of research on the subject of allergies, and it does seem point out that many of these claims are flat out lies (just tell us that you don't like arugula, it's ok), but many are legitimate and VERY serious. It is never worth the risk to us... the chance of sending someone into shock because they ate a blueberry... That is my allergy rant.
Anyway, I LOVED CEC when I was a kid! The ball pit... that's where the cool kids hung out. Fact :)
3-01-2011 @2:45PM Pam said... I used to take my kids to CEC yrs ago and had their birthday parties there....now I would NEVER take my grandson to CEC in Harrisburg, PA....they have so many fights there, not between the kids, but with the PARENTS!!!!! such a shame, @ one time, it was a fun place...now, you have to wonder if you are gonna get out of there in one piece!!!!
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3-04-2011 @11:40PM pumpmar said... ive been to altoona, you northerners ARE really mean, not suprised you guys get into fights at kids places too
3-01-2011 @3:50PM Ish said... I don't care if the pizza is directly from Italy itself, I refuse to take one step into that loud, head-pounding, ear-aching establishment!
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3-01-2011 @3:55PM Gary said... A large rat with untrained workers and too many unsupervised kids...Look out for the guy at the corner table with no kids....This is NOT a day care center. It's a place to eat and have fun. Be parents and do your job so that others won't have to do it for you.....
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3-01-2011 @5:39PM Penny said... I guess we have been lucky. We take our grandchildren there every time we visit, in Georgia and Florida. The kids love it and we have a great time playing with them. Of course, we stay with them and play along side them. We don't just sit at the table. I think it's a great place to go on a rainy day to play with your children or grandchildren.
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3-02-2011 @6:44PM Tom Maginnis said... I am a Chuck E. Cheese franchisee. I couldn't recognize my company in your article. Where your reviewer, Nanette, didn't stretch the truth, she out and out lied. Where to start?
Revenue is not down, it's up. All the ingredients for our pizza are and have been fresh, except for meat products which are premade as a guard against E-coli. There's never been an incident, but we exercise an abundance of caution. Tickets for tokens is as big as it's ever going to get.
Your reviewer must be single. She can't stand a place that caters to parents, where spills aren't greeted with a sneer and people like her can enjoy their quit and lattes. She's also nasty. She's willing to sacrifice truth in order to get some sarcastic (she thinks funny) remarks into the mix.
She should get a life.
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