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It looks like horny Baby Boomers and unemployed men with time on their hands will be leading the pack next year when it comes to the "most significant food trends that will drive how people eat throughout 2011." Here they are, in a report from the Food Channel (not to be confused with Food Network) compiled with the cooperation of Culture Waves (a data-collection group), Mintel International (market research firm), and Food Futurists (genetically modified foodies?).
Oh, we thought we'd weigh in, too.
1. The canning comeback. "Something grandma did is gaining popularity for both economy and health."
Hmm. Many Baby Boomers are grandparents now, so whatever Grandma was putting up back in the Sixties was probably a controlled substance.
2. More men cooking because of layoffs.
Good news for women. Sounds like they'll be keeping their jobs.
3. People wanting to get food grown locally.
HONK! Reject: This trend started about 10 years ago. (Please do not replace with "farm-to-table eating will be the next big thing.")
4. Americans are tired of being told what they can eat.
True. But we can't get enough of being told what we will eat.
5. Social media working as a food guide and coupon source.
The Social Network meets the Penny Saver
6. Corporations thinking like small businesses to respond to a changing market.
More corporations trying to maximize profits by coming up with labels that sound like mom-and-pop companies. Country Dew Diet Donuts, anyone? They're right next to Stop, Shop 'n' Hop Porridge-in Aisle 5.
7. More fresh foods daily via gardens.
Last we checked our garden, that means more fresh foods daily for America's exploding deer population.
8. Bringing chefs to schools to improve taste and improve diet.
Yes, although what the kids really want to know is how to make big bucks as a superstar cook on TV. Nothing improves taste and diet like $$$.
9. Eating out of the box, because change makes people comfortable with more change.
Eating out of the KFC box if the economy doesn't improve.
10. Baby Boomers eating for better sex and better health to live longer and healthier.
If the baby boomers still want the ground to move as they begin to collect Medicare, maybe they should take up gardening and worry less about diet.
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12-30-2010 @1:42PM sapo male said... What my granny put up back in the '60's was NOT a controlled substance. But as a baby boomer, what I am now putting up IS a controlled substance. Even if it's just cherries in whisky.
But wait till next year when I move back to Colorado and start pickling Purple Sage buds.
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1-02-2011 @7:34AM Fran Pfeiffer said... Purple sage buds? Please send me recipe . Sage has taken over in my yard.
12-29-2010 @9:07PM cathy said... I'm a baby boomer. If this article is an attempt at being clever at the expense of making fun of baby boomers it missed the boat. We should take up gardening according to the author but maybe he should consider a career change that doesn't involve writing for the mass media but a more niche market , where failed attempts at humor writing are prized.
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1-02-2011 @9:20AM rex said... With all due respect, this is one of the dumbest articles I've ever read. It tells me absolutely nothing.
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1-02-2011 @11:14AM johnjfoote said... Agree 100%
1-02-2011 @10:11AM Heather said... I agree with Cathy and Rex; a pretty stupid article. And why baby boomers? There are thousands of people my age (25) that are part of the slow food movement that do lots of things like grow their own food, preserve it, and shop locally. Not to mention, I am a chef with a culinary degree and most people I work with in kitchens work their because they appreciate food, not because we want to be culinary rock stars. I completely resent this entire article. You should be writing about how people can live healthy lives.
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1-02-2011 @11:32AM Chuck said... Maybe this guy should go can himself. He comes off like these are all new trends, people have been gardening and canning since they were able to grow their own food. And guess what, men were the first great cooks and chefs of the world not women. And who thinks they make the ground move other than Oprah. Your a screwball, and you should go back to writing school, because I think you missed a few classes.
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1-02-2011 @1:00PM Heado said... "Your a screwball..." vs "you're..."
And you think Bill Serti should go back to writing school?
1-23-2011 @4:16PM Joseph and Jessica said... To Bill Serti:
What? Is your editor off for the holidays? How on earth did you get this article past anyone in authority? There is absolutely no content. No humor. Not even a hint of anything interesting. Maybe you should try another job... pumping gas... hosing down cows... washing cars... something where thinking won't be necessary... and please no more writing...
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1-02-2011 @1:07PM barbara said... with due respect to comments,I am older than a baby boomer
I see the value of the article,canning,being unemployed and using time for the common good.
The article made senseAND....it is a ver CREATIVE ACT in conjunction with better foods,economical too.
barbydoc
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1-02-2011 @8:02PM anaconda blue said... I think Bill Serti was more interested in his own brand of humor (I use the term loosely), than the pertinence of the topic. Some of us take alternatives to commercial food production seriously. Save the wisecracks for your blog dude.
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1-02-2011 @1:32PM rockjshock said... Preparing your own food that you can vouch for the healthy way it's prepared and cooked is also a winner. Growing some of your own food??? You need a sunny spot, good seeds, watch and water it wisely, and protect it from animal incursions, birds, squirrels, etc. Who knows, it might teach you to appreciate the contribution of American agriculture.
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