It looks like horny Baby Boomers and unemployed men with time on their hands will be leading the pack next year when it comes to the "most significant food trends that will drive how people eat throughout 2011." Here they are, in a report from the Food Channel (not to be confused with Food Network) compiled with the cooperation of Culture Waves (a data-collection group), Mintel International (market research firm), and Food Futurists (genetically modified foodies?).
Oh, we thought we'd weigh in, too.
1. The canning comeback. "Something grandma did is gaining popularity for both economy and health."
Hmm. Many Baby Boomers are grandparents now, so whatever Grandma was putting up back in the Sixties was probably a controlled substance.
2. More men cooking because of layoffs.
Good news for women. Sounds like they'll be keeping their jobs.
3. People wanting to get food grown locally.
HONK! Reject: This trend started about 10 years ago. (Please do not replace with "farm-to-table eating will be the next big thing.")
4. Americans are tired of being told what they can eat.
True. But we can't get enough of being told what we will eat.
5. Social media working as a food guide and coupon source.
The Social Network meets the Penny Saver
6. Corporations thinking like small businesses to respond to a changing market.
More corporations trying to maximize profits by coming up with labels that sound like mom-and-pop companies. Country Dew Diet Donuts, anyone? They're right next to Stop, Shop 'n' Hop Porridge-in Aisle 5.
7. More fresh foods daily via gardens.
Last we checked our garden, that means more fresh foods daily for America's exploding deer population.
8. Bringing chefs to schools to improve taste and improve diet.
Yes, although what the kids really want to know is how to make big bucks as a superstar cook on TV. Nothing improves taste and diet like $$$.
9. Eating out of the box, because change makes people comfortable with more change.
Eating out of the KFC box if the economy doesn't improve.
10. Baby Boomers eating for better sex and better health to live longer and healthier.
If the baby boomers still want the ground to move as they begin to collect Medicare, maybe they should take up gardening and worry less about diet.