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A professional nutritionist lost 27 pounds in ten weeks. His secret? Twinkies.
Well, not only Twinkies. Throw in some Little Debbie Star Crunches and Zebra Cakes, and Duncan Hines chewy fudge brownies to boot.
If the Atkins diet seemed counterintuitive (eat meat; lose weight), then Mark Haub's so-called Twinkie diet seems downright Bizarre-O with a capital "B." Haub, who works as a professor of human nutrition at Kansas State University no less, set out to prove in August that when it comes to dieting, counting calories is more important than what you eat.
As CNN reports, Haub upended any notion of a balanced, healthy diet, replacing his usual meals with sugary snack cakes instead. The key, he argues, was that he dropped his daily calorie intake to 1,800 calories, as opposed to the roughly 2,600 calories that a man of his size typically consumes.
The nutty professor incorporated some vegetables into his diet as well, along with a daily multivitamin supplement and a protein shake. But a full two-thirds of his calorie consumption came from the sort of fare that you're less likely to find in legions of diet books and more likely to snag at your local 7-11.
The result: Not only did Haub shed almost 30 pounds, his "bad" LDL cholesterol dropped 20 percent while his "good" HDL cholesterol increased by 20 percent.
So should we expect to see Haub on the late-night infomercial circuit any time soon, hawking his Twinkie diet? Not likely. The good nutritionist isn't ready to go promoting his experiment as a healthy way to lose weight just yet.
"I'm not geared to say this is a good thing to do," Haub told CNN. "I'm stuck in the middle. I guess that's the frustrating part. I can't give a concrete answer. There's not enough information to do that."