Photo: Jennifer Lawinski
Americans eat about two billion cookies a year, said Martha Stewart, who has just the iPhone app for all those cookie lovers. But, she added, that's probably a little shy of the actual number. The domestic doyenne was speaking to guests at the milk-and-cookies event she hosted at the New York City Wine & Food Festival on Saturday morning at the New York Times building in Manhattan.
As part of the cookie fest, New York's finest pastry chefs showed off their creations -- from the local bakery to the high-end eatery. Red Hook's Baked bakery had their salt-and-pepper sandwich cookies; Babbo's pastry chef, Gina DePalma, had chocolate-pistachio biscotti on hand. A total of eighteen restaurants and bakeries had cookies for the crowd, and Manhattan Milk provided organic moo juice and yogurt for a healthy side. And there were four hands-on stations for kids, to mix it up and decorate the sweets.
Martha herself was on hand to demonstrate her new iPad cookie app, which features photos that practically make you smell chocolate, and a roulette-wheel-style cookie-recipe finder that lets users choose by ingredient, type, flavor or cooking tool. And in case you don't have a gingerbread-man cookie cutter, the app also lets users connect directly to Macy's online shopping site to buy necessary equipment.
"It's like a cookie runway; we're treating cookies like high-fashion models," app developer Nicholas Callaway told Slashfood. "It's got a great search-and-shuffle function."
The app will be available in November, in coordination with a special Martha Stewart cookie-centric bookazine. A version for the iPhone and iPod touch is planned for early next year.