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KFC is calling it their best packaging idea since their iconic bucket, and others agree -- notably the folks at Greener Package (GP), an organization devoted to sustainable packaging, who awarded KFC a 2010 Greener Package Award. According to GP, the new container requires 25 percent less energy to produce than the old polystyrene, and generates 50 percent fewer greenhouse gases. And because the container is both microwave- and dishwasher-safe, consumers really can reuse it. Company research shows that so far, about two-thirds of customers keep the containers for at least six weeks.
KFC has other new packaging ideas in store, with the goal to limit the use of nonrenewable resources and to eliminate foam packaging from its restaurants entirely. By the end of this year, KFC "will reduce foam packaging use by 62 percent and reduce total plastic use by 17 percent," Megan Isaac, Senior Marketing Manager for KFC, told MarketWatch. GP holds up KFC, along with the other companies who won the award, as role models for their competition. "[These containers] can be considered examples of packages and best practices that the rest of the industry can learn from," GP says.
As for KFC, all the positive press is spurring them to recast the 3 R's as Renew, Reuse, and Rejoice.
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10-01-2010 @7:55AM Steve said... I wonder if you can take them back to KFC and have them refilled when you buy food. That would save even more.
10-01-2010 @6:36AM Maria Henderson said... Yep, there is some incremental way that we are paying a bit more for the new convenient/reusable containers! AhhSo has been doing it for years!!!
AhhSo KFC!!!
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10-01-2010 @8:36AM ol salty said... This is an extremely poor idea, raises the price of the food, hot food served in plastic containers gives off toxic fumes, which go in the food which you consume, which causes cancer. And this is just more damn plastic to fill our over crowded land fills.
10-01-2010 @10:36AM Deb said... Not all plastics are toxic. If that were so, the food industry would not be able to legally use them. The recycle number on the bottom of the container will tell you if you can put hot items in it and that same number lets you know if it can be used in the microwave.
10-01-2010 @6:45AM LEE said... Cool but, Not new. Long John Silver's been doing it for a while now.
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10-01-2010 @10:20AM J. Smith said... Long John Silver's is the same company -- Yum Brands!
10-01-2010 @7:08AM Jane said... Oh, how nice, maybe they should serve their horribly abused chicken in the eco-friendly containers instead of just the side orders. Or maybe even they see the hypocrisy.
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10-01-2010 @1:09PM Carrie-Lee said... I hear ya Jane. I know that fast food animals are abused and worse, and if you decide to stop eating at once establishment, than really you should stop eating at any of them. But after seeing the videos at KFC of chickens being stepped on, thrown & broken, having their beaks torn off and of course, all the fluffy little males chicks being thrown into the shredders alive.. I simply cannot stomach that place any more.
10-01-2010 @7:44AM Bogey said... We will be paying extra for that!
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10-01-2010 @8:58PM rc said... paying extra i think they have been charging for these fo the last 5 years they prices are out the roof and there chicken stinks greesy and rotten.
10-01-2010 @8:43AM Ol Salty said... KFC Sucks, their chicken is over cooked, or raw, and if you think there arent rats that get fried think again, had a fried tell me a few fried rat stories.
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10-01-2010 @8:49AM carol said... yea I heard them too, all urban ledgends lol
10-01-2010 @8:58AM Steve said... The stories about rats getting cooked at KFCs are, although not completey, largely urban legends. Add to that the fact that every restaurant on Earth is as susceptible to the same kinds of contaminations that KFC is, and you find that using that as an attack on KFC is weak and obviously comes from an unprepared mind.
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10-01-2010 @9:11AM Denise said... Do something that shows you really care. Cut Back on the SALT!!!! No meal NEEDS 750-1200+ mg of Salt. You would have more customers coming back and maybe keep them longer because they are not dying so fast from high blood pressure and hearth disease. Just something to think about!
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10-01-2010 @9:36AM El Guapo said... I ate at KFC last Friday. Had a dine in meal. They gave me a box and included two reusable containers. For dine in they could have saved money by just giving me a throw-away plate since I was going to throw away the box. I took the containers home just to see how they would hold up in the dish washer. (not so good). Also, several people came in after me and they received the same reusable containers. When they left everything went into the trash. So much for savings. The reusable containers are a good idea, but they should restrict it to people who are actually ordering a to-go meal as they are more likely to save the containers for future use.
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10-01-2010 @9:43AM Laurie said... This seems funny to me seeing that they are closeing all the KFC's in my area I heard that they filed for bankruptcy, I know of 3 stores in the cleveland area that have closed in the past few months , I was upset when they closed the one closest to me I love KFC now I have to drive a good distance to get some.
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10-17-2010 @7:16PM mike said... Stores closing in Cleveland? That is news?
10-01-2010 @9:53AM mary said... I don't care what they use for containers. They've gotten so ridiculously expensive, I won't even bother going any more. $23 for 10 pieces of chicken that includes a minimum of 2 wings which are basically useless is over the top for me. I could sit in a nice restaurant, be served and not have to clean up the mess for a helluva lot less than that!
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10-01-2010 @10:39AM julia said... Oh great...more crap that wont decompose to fill up our landfills....does it ever end? I can see KFC isnt committed to green....
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10-01-2010 @10:44AM Barbara said... THAT'S GREAT KFC IS CHANGING THEIR PACKAGING BLAH, BLAH, BLAH ..., BUT HOW ABOUT CHANGING THEIR IN HUMANE SLAUGHTER OF THEIR CHICKENS, WHICH I HAVE NOT VISITED A KFC IN YEARS BECAUSE OF THAT!
THEY HAVE BEEN PRESSURED FOR AGES ON THIS SUBJECT AND HAVE DONE NOTHING TO-DATE! ISN'T IT FUNNY HOW THEY ALWAYS HAVE TO BE FORCED TO DO ANYTHING THAT IS RIGHT!
KFC ... YOUR COMPANY SHOULD DEFINITELY BE IN THE "HALL OF LOSERS." ENOUGH SAID!
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