The Wine Bra

by Kristine Hansen, Posted Jul 19th 2010 @ 1:30PM

Seasoned wine drinkers tire of lugging around heavy glass bottles of wine to a party or a simple gathering with friends. Even the more "efficient" transport option -- wine boxes -- are, well, a drag. They're heavy, bulky and cramp a woman's style when it comes to purse and bag selections.

That's why we practically squealed with delight -- well, the girls at least -- when we came across this nifty bra that stores wine. Yes, you read that right.

Baron Bob, based in New Jersey, has created a bra á la CamelBak style (familiar to hikers and backpackers, a straw connected to a sack of water stored inside a small backpack). This sports bra, available only in black and costing $30, can hold an entire 750mL bottle of wine or 25 ounces of your favorite alcoholic drink inside a polyurethane bladder sewn into the bra. You simply sip from a connecting tube with an on/off valve. Crazy, but true.

Maybe it's only a matter of time before a dressier bra (think lace or satin) becomes available? Because we don't think a sports bra is going to pair well with a plunging-neckline dress for a night out on the town...

Filed Under: New Products
Tags: baron bob, sports bra, wine, wine bra