Waffle House customers who love scattered, smothered and covered hash browns as much as they love their significant others are in luck this year: The restaurant chain is expanding its Valentine's Day program, offering candlelit dinners in more than 40 outlets.
A district manager in Johns Creek, Ga., dreamt up the romantic evening concept in 2008, impressing the Waffle House corporate office so much that all managers are now urged to gussy up their eateries on Feb. 14.
"We put out suggestions," spokeswoman Kelly Thrasher explains. "A lot of units will have white tablecloths and soft mood music. If the staff wants to dress up in ties, they can do that."
There's no additional cost for Valentine's Day dinner, which features the restaurant's standard menu.
"I think a lot of people who come are regulars, so they'll probably order their signature breakfast items. But probably a few people will order a steak dinner," Thrasher says.
Seating is by reservation, although participating restaurants do set aside a few tables for hungry truckers, lone college students and other walk-in guests who might not be so keen on the love theme.
The event has become so popular with Waffle House fans that one restaurant had already logged 38 reservations before this year's edition was publicly announced.
"Once you get there, you realize it's as cool as any place else," Thrasher says.
Filed Under: Restaurants
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