New England Confectionary Company
Sweethearts, the chalky, pastel heart-shaped candies with imprinted expressions of love, have become as synonymous with Valentine's Day as Cupid himself. Love or hate them, the tiny conversation hearts mean it's time to profess your feelings.
With more and more people turning to social media outlets like Facebook and Twitter to do so, the newest message to appear on New England Confectionary Company's (NECCO) Sweethearts this Feb. 14 will be "Tweet Me."
"It's a recognition that society is changing the way to say, 'I love you,'" Jackie Hague, vice president of marketing at New England Confectionery, told USA Today.
The new "Tweet Me" phrase was the most-suggested option in an online survey that Sweethearts conducted last year.
In addition to "Tweet Me," there are 79 other phrases in use this year, including "My Boo," "Text Me," "Love Bug" and the oldie-but-goodie "Be Mine."
Along with the new sayings, the conversation hearts will come in new flavors: green apple, blue raspberry, lemon, strawberry, orange and grape.
Slashfood says "Tweet Me" too -- become our follower!