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That's the question many lovers of frozen Eggo waffles are wondering following nationwide shortages of the popular breakfast food.
Kellogg's, which manufactures Eggo, blames the short supply on flooding that hit an Atlanta processing facility in September, the Atlanta Journal-Constitution reports.
The shortage will most likely be in effect through the middle of next year, the company says.
"The Eggo team is working around the clock to bring everyone's favorite waffles back to store shelves as quickly as possible. We hope to regain full distribution of Eggo products by the middle of 2010," the company says on the Eggo Web site. "This is a top priority for Kellogg Company."
In addition to the Georgia flooding, Kellogg's says "equipment enhancements and repairs in our largest waffle bakery" contributed to the shortage. That facility is in Rossville, Tenn., the Journal-Constitution reports.
Have you had trouble getting Eggos? Let us know in the comments below.
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11-18-2009 @2:28PM PeeDee Leavitt said... Why do some people insist on making comments that do not have anything to do with the subject of the article. If anything, it makes me LESS likely to try the product or have any positive thoughts about it or the writer.
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11-18-2009 @2:36PM Melissa511 said... Umm, the "flood" story is not quite the whole reason for the shortage. See http://abcnews.go.com/Business/eggo-waffle-shortage-bacteria-forced-plant-closure/story?id=9117059
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11-18-2009 @2:37PM Cinnamon Bear said... I agree with PeeDee! And Eggo Waffles are my favorite! This is a crisis people! And everyone trying to sell me stuff I don't want instead of commenting on our EGGO WAFFLE crisis!!!!
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11-19-2009 @8:57AM dannhauser said... Wow, Melissa 511, thanks for the illuminating link! I just got back from the supermarket and wondered where the Nutra-Grains were. My kids (and hubby) like them spread with Nutella, PB and a banana in the a.m. I think I'll have to take out my waffle iron. Time to make a big batch and put THOSE in the freezer instead.
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11-18-2009 @3:18PM AL said... I love eggo's but I may learn to love something else by the middle of 2010. I can't believe it is going to take that long to get everything back up and running.
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11-18-2009 @3:23PM Erin said... I was wondering why my grocery store is down to buttermilk and homestyle theyve been out of our favorite, strawberry, for quite a while now.
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11-18-2009 @3:51PM Ron said... When Wal-Mart was out of their $1.25 GENERIC Blueberry Waffles, I tried Eggo Buttermilk waffles instead.
Terrible!
They tasted like CRACKERS, plain SALTINES. Utterly sickening. Will NEVER buy them again. NEVER!!!
Good old "cheapies" were faaaaar better, tho NOT as good as my "home-made" ones, minus all the SALT.
Ron
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11-18-2009 @4:44PM kerry wennrich said... ah man they are my favorite kind of waffle too are you this not some sort of joke
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11-18-2009 @4:45PM kerry wenrich said... this has got to be some sort of joke
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11-18-2009 @4:48PM steve said... I can't believe it will take that long to fix the situation. My wife loves the chocolate chip waffles. It's gonna be a long, long winter of OTHER STUFF to eat. But we'll survive. Maybe in the meantime they'll come up with other flavors, like spinach florentine, rutabaga, ginseng.......
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11-18-2009 @4:58PM mikemaj82 said... lol it wasn't a flood. the plant burned down. I work for a grocery store.
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11-18-2009 @5:27PM Patti said... Well - I live in Huntsville, AL and was at Kroger today and Publix - and BOTH stores were VERY LOW on Eggos......and I do wish there was a way to somehow monitor comments and not even allow the ones that have NOTHING to do with the subject matter. It does seem a little farfetched that it's going to take so long to get production up and running - :(
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11-18-2009 @5:50PM Jay Love said... by middle of 2010, people may actually figure out how to make their own homeade waffles again?? its not that terribly difficult you know? just takes some batter and a hot waffle iron. but then again we have become a throw away society I guess?
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11-18-2009 @6:01PM betty said... This is especially bad for my grandson. He's 8 yrs and autixtic. His night time routine, is to get ready for bed, pick up his stuff,,,THEN he gets a Eggo WAffle with a little butter, THEN he brushes his teeth and goes to bed.
He is VERY picky about this waffle. It has to be Round, (NEVER Square) and he knows the difference in taste.
IT HAS TO BE EGGOs.
Autistic kids are real quirky and routines are horrible for the parent if they get broken..
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11-18-2009 @6:10PM Margie said... I've been searching for quite some time. I too can't believe flooding to be the real issue..it shouldn't take til mid-2010 to repair flooding damage. I can't believe they put "all their Eggos in one basket"...poor business practice to rely solely on one main manufacturing plant. I've tried other low-fat whole wheat waffles and nothing compares...I can't even stand to go back to my old favorite homestyle. Rather irritating.
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11-18-2009 @6:14PM reb said... NOT TO WORRY, PLANS ARE IN THE WORKD FOR COMPETITORS TO FILL THE VOID
AUNT JEMIMA
KRUSTEAZ ARE CAPABLE OF PRODUCING LIKE ITEMS AND WILL TAKE ALL OF THE BUSINESS THEY CAN
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11-18-2009 @6:17PM UNKNOWN said... Why is it gunna take that long? People are going to forget about Eggos and like something else by the time they have them back!
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11-18-2009 @6:21PM diane said... I too tried the house brand as opposed to Eggos...Eggos were awful compared to the cheapie Kroiger brand.
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11-18-2009 @6:18PM Ric W. said... Yes, I have had difficulty being able to purchase the low fat version of Eggo Waffles.
Was used to being able to buy them at Wal Mart stores but have not been able to find these particular Eggos for a long time.
I always say though..."Lost sales" are really bad for a manufacturer as they must earn the business back. A couple of coupons for free boxes might just do the trick.
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11-18-2009 @6:28PM susan said... I find lately that when one of my favorite products
have been discontinued or "not available" it forces me to try a new product... and guess what?? I sometimes find the new products to be BETTER!!!! Don't be afraid to try something new or better yet, make it yourself.. Someone has to teach these big wigs we can live without there merchandise and marketing schemes or better said...scams.....
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