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KFC Double Down Chicken Sandwich Loses the Bun

KFC is currently testing the Double Down. Photo: KFC
Why bother with the bun? That's the premise of KFC's latest offering -- the Double Down -- a sandwich that replaces the traditional bun with two Original Recipe chicken fillets.

"It's such a meaty chicken sandwich, there's no room for a bun," Rick Maynard, a KFC spokesman told Slashfood.

But the sandwich -- currently being tested in Omaha, Neb., and Providence, R.I. -- has some wondering if the Colonel has gone too far.

Newspapers like the Hartford Courant called the appearance of the Double Down a "complete 180" for the chain, and the Vancouver Sun estimated that the sandwich -- two chicken fillets sandwiching Swiss and pepper jack cheeses, bacon and "the Colonel's sauce" -- weighs in at 1,228 calories.

Maynard told Slashfood that KFC estimates the sandwich's caloric count at "just under 600," though the final nutritional data is not in.

Earlier this year, the chain unveiled a healthier dining option -- Kentucky Grilled Chicken -- under the Unthink ad campaign. But KFC uses the same Unthink logo in a Double Down TV advertisement, where a man exclaims "there should be more chicken in a chicken sandwich!"

The price of the sandwich varies but in Omaha, one foodie found it selling for $4.99, with combos -- including fries and soda pop -- going for $6.99.

What do you think of this new fried chicken-bacon-cheese combo? Take the poll, and let us know in the comments below.

What do you think of the Double Down?
Looks delicious10157 (32.4%)
I'd try it8546 (27.3%)
What are they thinking?6382 (20.4%)
Yuck!6254 (20.0%)


[Via Huffington Post]

Filed Under: Food News, Fast Food
Tags: calories, double down chicken sandwich, DoubleDownChickenSandwich, kfc

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Reader comments (Page 5 of 6)

Clay

8-26-2009 @2:08PM Clay said... I would at least try it. Like someone else mentioned, it probably won't be as good as it does in the picture. As for everybody worried about the calorie count or how healthy it is for you, just use common sense. Here is what I was taught and try to live by. (1)Eat a variety of things. Beef, chicken, fish, pork, turkey, fruits, vegetables, breads, pasta, desserts, ect. If you eat beef on Monday, eat chicken on Tuesday, fish on Wednesday and so on. (2)Eat these things in moderation. Serving size should not be too big or too small. (3) Stop eating as soon as you feel full. This is a tough one for those who hate to waste food and why portion size is important. (4) Exercise. I'm guilty of not doing this on a daily basis, but the more exercise or physical work you do to burn off calories, the better you'll feel.
Reply

Danielle

8-27-2009 @1:40PM Danielle said... Yeah how about we do add a bun to this...but lets make it two doughnuts instead of a regular bun.

EWWW



and we wonder why America is fat.
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Jessie

8-26-2009 @3:12PM Jessie said... I love chicken. I love bacon. I love cheese. But glimpsing at this pic, I could already feel my arteries begin to clog.
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Doc

8-26-2009 @2:24PM Doc said... KFC needs to stop wasting their time on new offerings and spend some of that "creative" time hiring and/or training existing personnel to count; three-buckets of chicken in the past month from my neighborhood KFC, NOT ONE had 10-pieces in the bucket--seems KFC's profits are derived from shorting customers--one had nine, the second had eight, the third had nine. Called the manager to advise and was treated with indifference. So now, I buy my chicken at Boston Market; three-strikes and you're out KFC!
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mchaggiss

8-26-2009 @2:15PM mchaggiss said... FAST FOOD, FATTY FOOD, neither cause obesity, sitting on your duff and doing nothing makes u fat. I smoke and drink and eat whatever i want, but you know what? I EXCERCISE! WAKE UP AMERICA!
Reply

barbara

8-26-2009 @2:29PM barbara said... Barb said...
That is way to much meat taking consideration to all the extra's. Not pleasing to anyone on a diet!

Reply
_____________________________________________________

Don't eat it if you're on a diet....duh...
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barbara

8-26-2009 @2:29PM barbara said... mchaggiss said...
FAST FOOD, FATTY FOOD, neither cause obesity, sitting on your duff and doing nothing makes u fat. I smoke and drink and eat whatever i want, but you know what? I EXCERCISE! WAKE UP AMERICA!

______________________________________________________

Bravo!!! That's what the lazy folk don't get...get off your behind and do something besides click the remote and whine....
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Shiner

8-26-2009 @3:09PM Shiner said... Colleen, That's got to be the stupidest assessment i've ever heard. You think replacing 200 calories of bread with 1,800 calories of breaded and fried meat is a better way to eat and stay healthy?

This is an absolutely delicious looking sandwich, but certainly not a healthy alternative to the traditional sandwich.
Reply

Matic

8-26-2009 @4:52PM Matic said... "Good for KFC. I guess the food police are fainting all over the place but so what? Maybe they don't get enough calories. lol."

LMAO, best comment I've seen on this blog.

This looks delicious, but I wouldn't be able to finish it, I'm almost certain. I wonder how KFC is going to get this in under 700 calories? Is it bite size? The slices of cheese alone are over 150 calories. After eating this thing, your sodium is almost shot for the day. That's what living is all about =). If you don't like this, what's so hard about simply eating somewhere else / eating something else on the menu?
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BigR

8-26-2009 @4:59PM BigR said... Is this some kind of joke? Ridiculous! But unfortunately, people will
eat this. Maybe KFC should offer frying oil on the beverage menu or
maybe a dollop of lard sprinkled with powered sugar as a dessert. Wow

Reply

Ian A.

8-26-2009 @6:21PM Ian A. said... The irony with the Double Down, of course, is that the chicken is breaded.
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Alex

8-31-2009 @9:17PM Alex said... Yeah it's nasty looking and a death wish, but people should have enough self control to know not to eat this stuff all the time. It's about having a balanced diet and eating stuff like this in extreme moderation. If you're not smart enough to realize you can't scarf these things down every day, you deserve all the health issues you have coming your way.
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nanny

8-26-2009 @7:01PM nanny said... I tried this sandwich recently and found that it was quite good.It was definitely filling and not greasy at all.I would order it again.Don't knock it til you've tried it.
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MSRDLD

8-26-2009 @7:04PM MSRDLD said... Just another product and how the fast food industry is killing us, literally!!!
Reply

ilse

8-27-2009 @4:31AM ilse said... This is a good choice for those on a high protein, low carb diet. To make it even healthier, just peel off the fried skin. A bun not only adds a lot of carbs, it also adds a lot of calories. I would rather have cheddar cheese though...hate swiss and am not big on pepper jack. I'd also skip the bacon. Also, I am not a big eater so this would be at least two meals for me.
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Roy

4-07-2010 @5:14PM Roy said... You realize that what you're talking about is 1 skinless chicken breast, that would no longer bear any resemblance to this "sandwich" right?

Kydd37

8-27-2009 @7:02PM Kydd37 said... Yessss!!!!! Genius!!!!!!!!!!!
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joe

8-28-2009 @12:45AM joe said... Oh Hell, why not? Slojo
Reply

kurtis

8-29-2009 @9:36AM kurtis said... wow that looks delicious!

I hope it comes to the U.K.

DROOOOOOOLLLLL..........
Reply

Thogek

8-30-2009 @12:04AM Thogek said... That thing is both impressive (points for outside-the-bun creativity) and frightening (for voluminous fried fattiness).

Along the lines of west7259 and some other commenters above...

Any idea how the fat and calorie counts would change if the fillets were grilled (or otherwise prepared) instead of fried? (They do serve Kentucky Grilled Chicken, after all.) I'm very curious if someone's run those numbers...
Reply

120 Comments / 6 Pages

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