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Burritos as Big as Your Face



Back before conglomerates ate up local TV, commercials for regional haunts had that charming produced-in-the-basement feel. Growing up in southeastern Michigan, I remember the "tricycles and red pop" of Faygo, having a Farrell's birthday party that looked a lot like this and wishing there was a Sign of the Beefcarver close by so I could take part in "the recipe for fun."

The Web has let the spirit of free enterprise return to anyone creative enough to harness it. That's why I like this commercial for Juan's Flying Burrito, a Mexican restaurant chain in New Orleans.

Dave Greengold -- who juggles a job as the chain's head of operations with performing in the city's only Latin soul band, Los Po-Boy-Citos, yes, little Po'Boys -- has transformed himself into a tortilla troubadour, singing of "burritos as big as your face."

If that doesn't make you hungry, a local commercial for Mr. Sprigg's BBQ in Oklahoma City certainly will. It caught the attention of Will Ferrell, who helped make Cam's jingle for "some of that mmm, mmm good, meat falls off the bone" barbecue become a viral hit.

"I want that S-P-R-I-G-G-S, when I'm dealing with Mr. Spriggs, I'm only dealing with the best." I wish they delivered.

Slashfoodies, do you have any local jingles -- past or present -- that demand a second look?

(Full Disclosure: I've known Dave since the mid-1990s when we DJ'd back-to-back at WTUL-FM).

Filed Under: Business, Television/Film, Chefs & Restaurants, Restaurants, News
Tags: commercials, juans flying burrito, JuansFlyingBurrito, mr. spriggs bbq, Mr.SpriggsBbq

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Reader comments (Page 1 of 1)

drue

3-10-2009 @10:02PM drue said... It really isn't a chain (there are only two) but it should be. The subtitle is creole taqueria, and it is every bit, delicious and inexpensive food, and the original location is in an old (>100 years old) store front with tatooed waitstaff, punk rock music, and counter culture artwork. It is fantastic.
Reply

DG

3-10-2009 @10:13PM DG said... Quite possibly the most emotional appeal for burrito eating ever. This guy is indeed the king of latin soul.
Reply

yatesy

3-11-2009 @9:15AM yatesy said... tastykake!!

"nobody bakes
a cake
as tasty
as a tastykake
...a tastykake!"
Reply

Rt

3-11-2009 @12:33PM Rt said... Sorry, I don't remember jingles well (or anything else these days :).

I really would have liked to see a pic of the "burritos as big as your face". (my computer is locked down so playing videos is a hassle)

Burritos - mmmmmmmmm. Man! I miss Texas.
Reply

4 Comments / 1 Pages

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