
As many of you know, the products we regularly buy at the grocery store have slowly been shrinking over the last year or two. Peanut butter jars, yogurt cups and tubs of ice cream are all now smaller than they once were, while the price points have remained the same.
Häagen-Dazs, the original purveyor of premium ice cream, recently announced that they too would be reducing the amount of ice cream in their packages, going from a standard 16 ounce pint to a slimmed down 14 ounces. However, instead of going about this reduction quietly, as other companies have done, they're broadcasting the news. You see, they feel that they are protecting their high quality by reducing the contents of the cartons by "a few spoonfuls."
Starting in January 2009 (so you may already be seeing these reduced cartons on the shelves) the pint will shrink and the 32 ounce cartons will change to 28 ounces.
[via The Consumerist]
| I wish they'd raise the prices and keep the packages the same size. | |
|---|---|
| It feels like greed, plain and simple. | |
| I understand that companies need to make a buck. | |
| It's made me change my buying habits. |

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1-20-2009 @4:28PM Mariana said... It is a good thing that products are shrinking and keeping the same price, that is the only thing that is going to make people stop eating so much! If you have to buy more and it is more expensive too, i bet you will think about it twice.
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1-20-2009 @8:30PM tojo said... Nothing new about this, the "Corporate American Scum" enabled by Bush and his boss "Pr*ck" cheney have been allowed to run rough shod over the people from day one. They have almost ALL done this kind of thing. And then they raise the price too!
100 years ago, Teddy Roosevelt crushed these bast*rds, and it's time to do it again.
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1-20-2009 @8:40PM kelloggs said... Sunshine/Kelloggs has reduced the 1lb(16oz) box of Cheez-Its to 13.5 ozs. I am no longer buying them or Keebler/Famous Amos and other brands they own. I would rather pay the extra cost for the same Original size....but this gives them more profits instantly!
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1-20-2009 @8:57PM Wil said... What's so great about overpriced Haagen-Daz anyway?For just a little more you can get a half-gallon of Blue Bell,and so far,it's still a full half gallon.
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1-20-2009 @9:23PM Dence414 said... There an old saying in Texas or Florida which says fool me once shame on um---me? who gets the first shame me or you?
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1-20-2009 @9:28PM fred baldwin said... Probably 95% of the ice cream companies in our area has decreased the sizes of the cartons of ice cream...but the price doesn't go down any!! Also, coffee companies: potato chips: bacon: and many others. To me, its deciving the public when they do this.....thinking no one would catch on. If the price needs to be raised, so be it. If I want to pay the price, I'll buy it. Little Debbie cakes is one of the Companies I've complained to. The used to sell a box of raisen cakes 8-10 for 99 cents. I told them they should call them crackers they've gotten so small. Deciet deciet deciet
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1-20-2009 @9:34PM Ann said... What's the surprise here? You haven't gotten a pound of coffee for...ummm...how long? Only 13 oz. How stupid do they think we are?
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1-20-2009 @9:44PM Meme said... We all know that because of the state of the economy, packages are going to get smaller for the same price as many already had. Haagan-Daz should have just #1 - kept quiet like everyone else, or #2. kept the package the same size and raised the price slightly. Haagan-Daz is a "staple" for us women who need a special treat or are feeling the blues and need to spoil ourselves. With a small price increase, I don't think many of us would have noticed or cared, really, as when we need to spoil ourselves, especially, "pass me my Haagan-Daz" is the universal language of many women needing that "it may be too fattening but oh it tastes so good" pampering. I know I do! I also know that I can (and do) buy other brands cheaper as I should have sugar free, (BTW - Blue Bell's is excellent!) but sometimes we just gotta have it! JMO as a woman who's a member of the "GAUD I NEED a Haagan Das!" club...Lol
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1-20-2009 @10:01PM Debbie said... It does not surprise me that they are making things smaller and charging the same price. They are all out to make more money. As far as helping on a diet. Bologna. All you have to do is limit yourself. As they say the rich get richer and the poor get poorer.
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1-20-2009 @10:04PM Debbie said... Of course Blue Bell is cheap. It is made of cheaper ingredients, like high fructose corn syrup instead of sugar. You can overeat and poison yourself at the same time. Dreyers is better, made w/ sugar and I am in Texas, where BB is made. Blue Bell is still making money but what about your health. High Fructose corn syrup is way cheaper than sugar. How much is BB gouging you for when consider the difference in the cost of the ingredients?
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1-20-2009 @10:38PM chad said... I just got back from a conference where they discussed this matter citing H.D. as yet another example of taking advantage of the average consumer. Ben & Jerry's is proudly bashing this dishonest and self serving tactic as Ben & Jerry's is keeping their pint a pint with no additional price increase. Check out thier web site www.benjerry.com for info on this...one needs to be more careful than ever in the market bcs too many companies are out to screw with what you perceive as value.
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1-20-2009 @10:33PM richie o said... Lets shrink it down to 0 ounces, then we can enjoy the experience or infinite quality.
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1-20-2009 @10:39PM richie o said... Bring the contents down to 0 ounces so that we can all enjoy the experience of infinite quality.
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1-20-2009 @10:53PM danslov said... you no longer get a 5 lb. bag of sugar either. Blue Bell Ice Cream is fantastic and they kept the size of their containers.
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1-20-2009 @11:00PM Stephy said... Ben and Jerry's is actually shrinking too, just being quiet about it.. start looking closly at the false bottoms in the coming months.
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1-20-2009 @11:17PM daro said... these greedy corporations think consumers are idiots. I have stopped buying ALL products whose packages have shrunk but the price either went up or stayed the same. I don't care how much I like the product, I will not buy from theiving greedy corporate honchos so they can have their vacations in the Riviera. If a product has to go up in price because of the economy, that is easier to accept than just shrinking the package and making up some lame excuse like "keeping it fresh" and hoping we're stupid enough to believe it. Give us a break!
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1-21-2009 @9:57AM Maurice said... Haagen-Daz has been a rip off since they tried to get everyone to believe it was made in another country....
Over rated always... give me a Ben & Jerry's anytime Give me B&R31Flavors anytime but keep your Haagen Daz and the price you charge$$$
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1-20-2009 @11:30PM Myssi said... They have been doing this for years! I seriously noticed this stuff a very long time ago. Remember when McDonald's "Big N Tasty" was actually..big and tasty? Go figure. McDonald's stuff gets any smaller you can compare it to White Castles. It has been happening forever. I guess some people just figured they needed a good excuse to do it or they would have done it sooner too. The 18 oz peanut butter jars look to me like the have shrunk too but they still say 18 oz. Same with some other stuff too like the 13oz bags of chips now 11 oz plus they rasied the prices. "double whammy". I go to the discount grocers and still have to watch out because some of their items are more than the big name grocers. I used to get a cart stocked full for 75.00 but now it's 175.00 They all said gas prices were to blame. How long does it take them to follow gas prices back down? (not that we expect them to stay down for long)
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1-20-2009 @11:33PM jodijode said... Frito Lay cut the size of their "FAMILY" size chips from 22oz down to 14oz AND jacked up the price. The so-called FAMILY size is now smaller than what the regular size used to be. Cottonelle toilet paper did the same thing, too. Only they decided to do it when they revealed a new package design. They jacked up the price & cut the once 400-sheet double rolls down to 308 sheets (although they've been dropping the size of the roll for quite some time - 1st to 375 then 352 now 308). I am so sick of corporations thinking consumers are idiots & we don't even realize they are robbing us blind.
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1-20-2009 @11:56PM Cynthia said... Think about it!
It really makes no difference, because most of America can't afford Haagen-Daaz(?), whatever, anyway!
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