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Food Network launches new line of kitchenware

egg trayThere is a new kid on the kitchenware block -- the Food Network.

The network's website store now features a whole slew of branded products for the home kitchen. The products are the usual tools that you'd expect to see -- pots, pans, knives, bowls, and gadgets. More seasoned cooks won't find anything new here, but new cooks should be allured by a lot of good kitchen basics at decent prices. For example, their 11-piece hard anodized cookware set is priced at $199.95. That's not bad at all for a starter set.

There is, however, one superfluous gadget that makes me laugh -- the porcelain egg tray you can see to the right. If you're a deviled egg fiend, this is the product for you. But for the rest, it's one piece of kitchenware that sticks out in a sea of mostly utilitarian goodies.

Just to further tempt you -- the website also has a slew of videos that you can watch of their products in action. Now I just wonder how they'll all compete with the products branded by the network's stars!

Filed Under: Stores & Shopping, New Products
Tags: Food Network, Food Network Kitchenware, FoodNetwork, FoodNetworkKitchenware, kitchenware, stores-and-shopping

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Reader comments (Page 1 of 1)

Allison

10-29-2008 @1:14PM Allison said... Oh, geez, we still have a deviled egg tray somewhere in the house that was a wedding gift. It has never been used.
Reply

texasannie

10-29-2008 @1:52PM texasannie said... This is a product for people like me. I have a great devliled egg recipe, so I get requests to bring them to parties and other gatherings. I not only have egg-shaped deviled egg trays in Easter pastels, but I have enough deviled egg travel containers to transport and serve 80 of them at once.
Reply

jocelyn

10-31-2008 @11:22PM jocelyn said... I have a small deviled egg tray that I use only once or twice a year- however it's cute enough to be displayed on a shelf.

I'm not sure that a plain one would be at all useful to people who make them as rarely as I do.
Reply

3 Comments / 1 Pages

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