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There's a lot of talk about greening in the wine industry, from sustainability to carbon neutral wine to a Green Wine Summit for industry players this year. Well, it turns out there really is no such thing as waste when it comes to wine: Canadian winemaker Vincor Canada has announced that it will produce clean electric power from leftover grape skins and pulp at its three Niagara wineries. The energy company will convert about 3,500 tons of waste per year into clean power.
Other "green" wine efforts include making bottles lighter for transport, switching to alternative packaging like Tetra-paks, PET bottles, and boxes, using solar panels to generate electricity to run the winery (in sunny California, wineries who invest in this kind of passive energy usually end up with a surplus), and composting old vines to make a healthy soil additive for the vineyard. As the green wine movement gains steam, industry experts wonder: will consumers buy because it's green, or are they still all about taste?
To which I say, why not both? Some of the best wines I've had were sustainably produced. Frog's Leap Zinfandel, Grgich Hills Chardonnay, and Torres Priorat Salmos come to mind. Do you think "green" wine tastes better?
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10-07-2008 @5:12PM Red Icculus said... It may not taste better, but it may feel better when a company is ecologically motivated.
Personally, we use compost to heat the greenhouse in winter. I wish more people used sustainable practices in gardening.
http://red-icculus.com
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10-08-2008 @12:24PM christopher said... I agree with the tone here - companies should really strive for both. There is no reason quality has to suffer because the manufacturing process doesn't wreak havoc. Grappa, 'drinking' ethanol, is made by distilling pomace left over from wine production so why not refine it a little further and make 'fuel' ethanol? Wine making lends itself to a green approach - I'd rather see the focus on products that have huge impacts like cars and cell phones (tons of resources used for a short life cycle followed by the junk yard forever).
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10-21-2008 @9:13AM Michael Pleitgen said... http://www.weinakademie-berlin.de/die-gruene-seite-der-giganten
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