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Chimay celebrates its 25th anniversary


The Chimay 25th Annivesary in the U.S. logo

The Chimay Brewery has been in operation since 1862 -- a mere 146 years by European standards -- but here in the States we tend to see things in shorter perspective, so we'll gladly celebrate the 25th anniversary of Chimay Trappist Ales finally being offered on this side of the Atlantic.

You might be able to argue that Chimay isn't your favorite Trappist beer, but you'd be hard pressed to convince me that it isn't the most ubiquitous. Whether served on draft (preferably in the customary goblet) or in its traditional 750ml corked bottle, Chimay's red, blue and white labels are an easily identifiable addition of class to any bar or beer shelf.

To mark the occasion, Chimay is offering up commemorative glassware and sampler packs to American customers. But if you want to indulge with other revelers, they are also sponsoring a number of events all across the country. I thought I had missed many of the dates until I realized those tricky Belgians preferring putting the day before the month -- but then again Chimay's spent the past 25 years making a name for themselves by not giving into American conventions.

[via DRAFT Magazine] [Photo Credit: chimay.com]

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